Greg Pierce Email & Phone Number

Austin, TX, US

Austin, Texas, United States

Lead and manage all digital marketing consulting services and operations to help transform businesses using the power and reach of the internet. Expertise and services include search engine marketing, website consultations, affiliate and email marketing campaigns, Amazon Marketplace sales consulting, SEO and social media.

Austin, Texas Area

• Led e-commerce retailer of over 55,000 consumer products with nationwide one to two-day delivery. Directed all marketing, sales, strategic planning, merchandising, content development and web strategy. Extensive.
• 22% growth fiscal 2018, 18% growth fiscal 2017. Continuous high double-digit growth in extremely competitive categories against behemoth competitors like Amazon, Costco, Staples and Best Buy.
• Winner Austin Gives Award - Recognized by the Austin Chamber and Mayor as the Most Philanthropic Small Business in Austin in 2014. Semi-finalist for the Ethics in Business & Community award in 2016.
• National Etail Advisory Council – Due to performance and expertise, named to a select group of eight top nationwide e-commerce retailers to share best practices for growth.
• High Google AdWords and Bing Pay Per Click ROI - attracting 400+ new customers per month and driving new sales. Internet marketing was our primary sales engine.
• With industry leading customer service ratings, dynamic sales and profit growth, and over 35,000 customers, we sold Zuma in late 2019.

• Managed Central Marketing for a Fortune 1000 NYSE listed $2 billion+ CPG manufacturer. Directly responsible for all centralized Digital Marketing and eCommerce, category management, vertical marketing, agency.
• 40% Traffic Growth, Doubled Web Sales - Launched an enhanced direct-to-consumer website growing site traffic including a new shopping experience that doubled web sales and grew customer web referrals.
• Created Industry Leading Team and process to maximize website sales on major customer websites via online category management, a corporate wide product content data base and customer partnerships.
• Best in Class Category Management - Developed consistent category management program for all business units viewed as best in class by incorporating customer POS, consumer research, and panel data.
• Also managed creative marketing, marketing communications and event planning, company-wide e-product catalog, vertical marketing, and a 45-person consumer sales force.

• Led the Big Box and Mass Market channels for a $750 million NASDAQ listed CPG manufacturer of products for home, school and office reporting to the President. Directly responsible for over $120 million in annual revenue.
• $12 million new channel sales - Led GBC in the mass market channel by creating a sales force, products and merchandising tailored to the channel. New customers included Wal-Mart, Target, Costco, Meijer, Lowe’s, Kroger.
• Winner Staples Vendor of the Year Award in 2004, and OfficeMax Vendor of the Year in 1999 for overall performance, growth and driving incremental profitable sales.
• $6 million in cost savings - Reorganized internal support systems to better manage price, rebate programs, promotions and returns resulting in savings of over $6 million.
• Created a Superstore team including sales, customer service, category management and logistics to maximize service levels, efficiency and reduce costs.

• Held a variety of senior sales management positions for a $700 million Bain Capital financed, NASDAQ listed producer of consumer products with national manufacturing and distribution facilities and over 4,000.
• Grew sales $110 million in three years.
• Winner Staples Vendor of the Year award in 1997.
• Managed over $180 million in annual sales volume.
• Youngest Regional and National Sales Manager in companies 100+ year history.National Sales Manager – 1994 – 1996Regional Sales Manager – 1992 - 1994Territory Manager – 1987 - 1991