Grace Lytle Email & Phone Number

Boston, MA, US

Berkeley, California, United States

Implementing sports performance technologies, conducting athlete assessments, and managing data collection including global positioning system outputs (NordBoards, ForcePlates) for variety of Cal Athletics sports, exporting and analyzing in Excel and other softwares

Berkeley, California, United States

Assists with mailing campaign to 2500+ recruits to emphasize the Cal Football brand and its traditions, and to increase engagement from recruits. Has extensive knowledge of NCAA compliance guidelines and use of Word and Excel. Engages with prospective recruits year-round for Cal Football. Executes game day visit operations including check-in process.

Berkeley, California, United States

Involvements & DutiesPhilanthropy Committee: Assisting Director of Internal Philanthropy in organizing and executing philanthropic events to raise over $3K for Make-A-Wish Greater Bay Area Foundation and Middle East MattersScholarship Committee: Assisting VP of Scholarship in providing chapter resources to help young women pursue and achieve their academic.

Boston, Massachusetts, United States

Developed a new dynamic forecasting competitive spend model across Paid Social and TV channels using SQL and 5 different data sources, leveraging year-over-year trends and momentum based forecasting methods to impact a large annual budget. Transformed a large data set into synthesized takeaways utilizing Tableau and presented to Sports Marketing leadership.

Berkeley, California, United States

Spring 2023: San Jose Sharks - Marketing Strategy Consultant (Contract)Conducted market research; developed content and experience initiatives for target demographics and presented to San Jose Sharks' marketing and content development teams at SAP Center in San Jose [Contract] [NDA] Fall 2023: NFL Fantasy - Market Analyst (Contract)Conducted market.

San Diego, California, United States

Utilized data to build reports and visualizations for a variety of business strategy decision making (SQL, Tableau, Ticketmaster, CRM, Microsoft Office, Qualtrics); aided projects for a variety of departments including marketing, corporate partnerships, ticket sales, and membership services; analyzed ticketing data and presented pricing strategy.

Berkeley, California, United States

Providing weekly lab support for 35+ students in Foundations of Data Science class (topics: introductory python, data types, visualizations, A/B testing, linear regression, least squares, probability, classifiers, etc)

Berkeley, California, United States

Plan and execute annual CA Cognitive Science Conference; organize speaker logistics, in charge of all travel and day-of logistics for Keynote Speaker; advertise event to students

Berkeley, California, United States

Researching, analyzing, and publishing data-driven articles including data visualizations from extracted data about current events in sports published on Sports Analytics Group at Berkeley's website.

Berkeley, California, United States

Serving as liaison between Canva and UC Berkeley campus, marketing professional development features of Canva software to students, tracking analytical information from UC Berkeley students to present demographic summary to Canva

Berkeley, California, United States

Directed group of 55 first-year undergraduate UC Berkeley students by managing logistics, events, and meals. Helped students explore opportunities for involvement, academic resources, and DEI and crisis management skills

Carlsbad, California, United States

August 2020-August 2021, May 2022-August 2022Provided high-quality customer service in busy restaurant environment. Answered clarifying questions about menu items, packaged to-go meals, served dine-in meals, checked quality of food, and maintained a clean and prepared work environment. Trained new members of staff and fostered community between coworkers.

Greater San Diego Area

Executed year-round social media campaign across Instagram, Twitter, and Facebook to promote educational programs, increase awareness of events, and foster sense of community within client base. Introduced various interactive challenges through Instagram stories, live, and Q&A features, and increased followings across all social media platforms and Youtube.

Bachelor Of Arts - Ba, Cognitive Science

Bachelor Of Arts - Ba, Data Science

High School Student

Activities and Societies: Associated Student Body Commissioner of Sports 2019-2020, Senior Class President 2020-2021, Varsity.

Affiliate Of Boston College, Boston College Experience: Sports Management Institute, 11