As the founder of OrderWrite, I have been leading the development and scaling of a cloud-based e-Commerce platform on a journey to become the # 1 marketplace for buying and selling branded merchandise online. Our goal is to shift how an industry creates, sells, and delivers goods and services toward modern e-commerce, so customers can get exactly what they want and much more.

•Grew the company’s revenue by $1.2 million in less than six months and expanded its customer base. •Utilized business processes and management tactics to hire and train new account managers, motivating them to achieve sales targets by prioritizing customer satisfaction.•Drove successful launch and management of strategic customer e-commerce stores and programs, establishing lucrative recurring revenue streams for the company—trained internal and external stakeholders on implementing and managing these programs.

•Conducted in-depth customer research and market analysis to understand industry trends, competitor offerings, and customer preferences. Leveraged insights to develop tailored programs that created new revenue streams and strategically met customer needs.•Identified and anticipated customer needs in various areas, including wellness, employee onboarding, influencer marketing, new vertical markets, employee recognition programs, employee incentive programs, years of service/anniversary programs, new hire & recruiting gifts, custom award design, and global drop-shipping.•Collaborated closely with business owners to enhance the company's infrastructure and forge strategic supply partnerships to expand our capabilities and meet our clients' evolving demands with innovative program solutions. •Presented program proposals to key decision-makers, effectively articulating the value proposition, benefits, and ROI to drive customer buy-in and secure contracts.•Launched and oversaw strategic customer programs resulting in entirely new revenue streams, a windfall of repeatable sales, and increased customer retention. •Successfully implemented specialized programs with new and existing enterprise accounts, resulting in increased product sales, surpassing revenue targets, and achieving a notable increase in average order size growth of 175%.

In this role, I found out that sales, as much as I enjoy it, is NOT my actual passion. Selling branded merchandise offers a way to turn ideas and concepts into profits, so I thrived. I fell in with the dynamic of understanding what people want and need and all that comes along with designing a solution that hits the mark. •Managed the entire sales cycle, including marketing, lead generation, and cold calling, building a successful book of business surpassing $1 million in annual recurring revenue (ARR) from scratch.•Achieved a 25% increase in top-line revenue while maintaining a 40% profit margin for the company by identifying and pursuing new business opportunities across targeted industries and verticals. • Leveraged new technology tools and modern selling strategies to acquire new enterprise clients and build new opportunity pipelines. Clients included Anheuser-Busch, Fleetcor, Vice Media, Cox Communications, OneTrust, and VMware.•Created branded merchandise that fulfilled clients' requirements and business objectives by identifying their needs and delivering compelling presentations and proposals with on-point product recommendations. •Built strong, trusting relationships, provided exceptional customer service, and achieved a 98% customer retention rate.•Maintained a pulse on industry trends by cultivating relationships with supplier reps, attending conferences, trade shows, and seminars, and actively participating in weekly meetings with the team to share ideas.•Became highly skilled and knowledgeable in B2B sales, market research, product positioning, project management, production, and decoration processes.