Grace Sheets Email & Phone Number

San Francisco, California, United States

San Francisco, California, United States

San Francisco, California, United States

San Francisco Bay Area

Denver, Colorado

Managed a Team Lead with two direct reports, a Specialist Senior Manager and 5 PPC Analysts Responsible for developing PPC Analysts with limited knowledge of paid search to running a portfolio of paid search accounts in one year Account Director for an enterprise account, Tradesy, with a team of 5 account managers & specialists - responsible for strategy, execution and budget allocation across SEM, YouTube, GDN, Social & Feeds Ecommerce holiday lead- developed agency-wide plans for Q4 holiday planning & execution including; creation of training materials, analyzing industry trends and providing recommendations for new initiatives to be scaled across 100+ ecommerce accounts

Denver, Colorado

Responsible for the management of a team of 6 Account Managers Assisted with creation of paid search strategy, diagnosing performance trends and client retention for over 50 advertisers Focused on the personal development of my team through ongoing feedback sessions, goal reviews, and quarterly reviews Oversaw agency-wide execution of Q4 holiday planning and strategy which includes creation of training materials, analyzing industry trends and providing recommendations for new initiatives across 100+ Ecommerce accounts

Greater Denver Area

Managing over $400,000 in monthly paid search advertising spend through a variety of B2B and Ecommerce clients Creating and tailoring digital marketing strategies for clients ranging from $20,000 in monthly ad spend to $200,000+Drove on average +20% improvements in primary KPIs for my client's SEM efforts Strong client communication skills in order to present detailed analysis, performance results and proposed strategy via email and phoneDaily monitoring of account performance and adjusting strategies based on account performance Actively testing and analyzing keywords, advertising copy, landing pages and positioning to drive results Drove a 42% increase in conversion volume for an Ecommerce company while cutting costs, which resulted in an additional 40% increase in revenue and an increase in return on ad spend over the inital 6 month contractDeveloped a detailed understanding of my clients’ products, industry, marketing goals, and objectives

Excelled in a rigorous training program in Search Engine Marketing and promoted in only 4 months to managing a portfolio of clients.

Managing a multi-million dollar business and driving profitability of multiple departmentsLeading and motivating a team of 20-30 associates focused on customer experienceExecuting various initiatives in store such as; Omnichannel selling and My Macy’s localizationLeading the interview process and making hiring decisionsAnalyzing business reports and trends in order to assist with merchandise selections and assortmentExecuted and prepared for annual inventory process and minimizing merchandise shortagePresented sales reports to District Vice President, District Human Resource Manager and Colorado Store ManagersWork closely with vendors to optimize product merchandising and profitability

Denver, Colorado