Grace (Wilkie) Ganske Email & Phone Number

Matthews, Nc, Us

- Oversee internal and external communications, including supporting priories and policies, growth and retention goals- Coordinate communication campaigns and evaluate strategies to ensure channel effectiveness is maximized- Write and distribute short and long-form company-wide communications utilizing a variety of vehicles- Work with key stakeholders on projects in line with the company's brand initiatives- Evaluate the results of campaigns, measuring the success of communications strategies and tactics- Manage public relations, media inquiries and corporate media opportunities- Assist with the management of the corporate intranet and website, monitoring trends and best practices- Write communication materials, including, but not limited to, press releases, blog articles, invitations, event descriptions, news stories, biographies, case studies, executive communications and newsletters

Madison, Wisconsin, United States

- Managed UX design and strategy for the corporate website- Designed UX/UI wireframe mock-ups and prototypes using Adobe XD and Figma to illustrate new functionality and proposed updated designs- Oversaw digital testing and optimization programs and corresponding vendor management- Created product launch marketing strategies and followed digital execution across the website - Collected and analyze user behavior to inform decisions using digital programs including User Testing, Hot Jar and Adobe Analytics to inform projects- Implemented personalization strategies to increase site-wide accessibility and security- Identified and troubleshot UX issues and conducted user acceptance testing- Coordinated communications with internal teams, stakeholders, and directives for external agencies

Madison, Wisconsin Area

- Built prominent digital presence, increased brand awareness, and managed online reputations- Managed UX design for over 15 WordPress websites and oversaw SEO performance- Authored corporate blog content, internal communications, and public relations deliverables- Spearheaded consultations and outlined marketing strategies for a variety of clients- Created action plans, timelines, and job tracking procedures to ensure efficient work flow- Email and social media advertising point person in charge of creating effective marketing campaigns- Conducted and analyzed market research and created unique marketing messages

Madison, Wisconsin Area

- Managed social media campaigns and marketing plans with unique brand voice, tone, and messaging- Coordinated internal and external company events, wrote press releases, and conducted outreach

Madison, Wisconsin Area

- Coordinated resident and leasing events- Led residents through leasing process, including guiding tours and signing legal documents

Mequon

- Designed leasing materials and managed online listings and advertisements- Coordinated open house events and scheduled tours

Glendale, Wi

- Prepared and coached swim practice for the beginner age group- Organized swim meets for multiple teams

Bachelor'S Degree, Communication Science & Rhetorical Studies

Certificate, Ux Design

Google’s User Experience Design Certificate. Completed rigorous training, including 15 modules on topics like: UX research fundamentals.

Professional, Technical, Business, And Scientific Writing

Course: Writing Effective Web Content

Communication And Media Studies

Activities and Societies: • Study abroad program in the Czech Republic focusing on communication, new media, and journalism studies.

Education record

Activities and Societies: Swim Team, Student Council

Certificate, Introduction To Risk Management And Insurance