Eunhae (Grace) Heo Email & Phone Number

Seoul, South Korea

- Track and analyze trends and news in South Korea to provide curation strategies and editorial feedback to YouTube Culture and Trends Team- Report weekly/monthly on rising trends and creators- Select and recommend videos and creators that match the client’s marketing campaign and/or brand voice- Review popular video content each day to see if videos meet the set criteria for the client’s goals

Eonni Knows Best! We are a community for those who want to fully experience the local culture. We organize meetups and trips that contribute to the local community and tourism.2024May - Organized a trip to Gunsan and Gimje for 21 people, including expats, travelers, and influencers. Jeonbuk State sponsored the trip in collaboration with the Local Content Lab in Wanju.June - Organized a garage sale in collaboration with a local coffee shop in Sinsu-dong… Show more Eonni Knows Best! We are a community for those who want to fully experience the local culture. We organize meetups and trips that contribute to the local community and tourism.2024May - Organized a trip to Gunsan and Gimje for 21 people, including expats, travelers, and influencers. Jeonbuk State sponsored the trip in collaboration with the Local Content Lab in Wanju.June - Organized a garage sale in collaboration with a local coffee shop in Sinsu-dong, Mapo-gu.August & September - Four sponsored trips scheduled Show less

- Translated and localized the website and the product

- Contracted by Deluxe, CJ Olive Networks, Iyuno-SDI Media Group, Bespoke Lab- Translate and proofread movie/TV show subtitles (English to Korean)

Gangnam-Gu, Seoul, Korea

- Budweiser 2019.05~2020.07Suntory Premium Malts 2019.05~2019.06FiLGOOD 2019.10~2020.02Stella Artois 2020.06~2020.08OB Lager 2020.07~2020.08- Localized global contents according to the local market- Create, curate, and manage all the contents on brands' social media channels (Facebook, Instagram, Twitter, YouTube)- Monitor brand’s online reviews and respond to each review timely and with care- Write high-engagement social media content that reflects the brand’s… Show more - Budweiser 2019.05~2020.07Suntory Premium Malts 2019.05~2019.06FiLGOOD 2019.10~2020.02Stella Artois 2020.06~2020.08OB Lager 2020.07~2020.08- Localized global contents according to the local market- Create, curate, and manage all the contents on brands' social media channels (Facebook, Instagram, Twitter, YouTube)- Monitor brand’s online reviews and respond to each review timely and with care- Write high-engagement social media content that reflects the brand’s voice - Collaborate with Data, Design, PR teams to plan and develop a variety of content marketing materials- Optimize contents according to SEO- Ensure compliance with the law (e.g. copyright)- Stay up to date with developments and generate new ideas to draw customer’s attention- Coordinate influencer content for multiple social channels at key events, including live content (for example IG Story, Live Stream)- Schedule content review meetings, casting meetings, and recap meeting check-points ensuring all key partners are in attendance- Manage casting vetting process with partners internally and externally Show less

Mapo-Gu, Seoul, Korea

- Managed the workflow of translation projects from initial quote through final file delivery- Assigned the appropriate translator or localization vendor to complete translation project- Quality checked English to Korean translated subtitles using a CAT tool iMTrax for typo, mistranslation, missing localization, terminology inconsistency (Total: 1,000+ hours)- Gave feedback to translator and localization vendor to improve the quality in the future - Established rapport, built… Show more - Managed the workflow of translation projects from initial quote through final file delivery- Assigned the appropriate translator or localization vendor to complete translation project- Quality checked English to Korean translated subtitles using a CAT tool iMTrax for typo, mistranslation, missing localization, terminology inconsistency (Total: 1,000+ hours)- Gave feedback to translator and localization vendor to improve the quality in the future - Established rapport, built credibility, and maintained communication with translators and localization vendor Show less

Yongsan-Gu, Seoul, Korea

- Gathered and interpreted data to initiate marketing plans for “Miss Saigon: 25th Anniversary” and “Fifty Shades Darker”- Collected audience demographics, preferences, and buying habits for marketing campaigns- Wrote press release for publicity (Total: 210 articles published)- Translated “Miss Saigon: 25th Anniversary” Production Note to Korean- Negotiated promotion deals with Universal Music Korea, Clinique, Coffee Beans, Kyobo, Sigongsa, Conrad Seoul Hotel, Milton Stelle and… Show more - Gathered and interpreted data to initiate marketing plans for “Miss Saigon: 25th Anniversary” and “Fifty Shades Darker”- Collected audience demographics, preferences, and buying habits for marketing campaigns- Wrote press release for publicity (Total: 210 articles published)- Translated “Miss Saigon: 25th Anniversary” Production Note to Korean- Negotiated promotion deals with Universal Music Korea, Clinique, Coffee Beans, Kyobo, Sigongsa, Conrad Seoul Hotel, Milton Stelle and more- Organized preview events for the press and fans Show less

Bachelor'S Degree, Occupational Therapy/Therapist

Master'S Degree, Arts, Entertainment, And Media Management

Currently on leave of absence