Spearhead social media management, crafting and executing compelling content across platforms to build brand awareness and connect with the target audience. Plan and execute strategic outreach campaigns to establish partnerships, collaborations, and maintain strong relationships with influencers, industry leaders, and key stakeholders. Coordinate and manage special events, from conception to execution, ensuring seamless logistics, attendee engagement, and measurable success metrics. Analyze performance metrics and market trends to refine marketing strategies, optimizing ROI and maintaining a competitive edge in the industry. Collaborate cross-functionally with the design, sales, and product teams to align marketing efforts with overarching business goals.

Re-marketed the social media presence in driving interaction growth across all platforms. Responsible for creating the clothing designs and communications with the wholesaler. Organized conferences, and community events to increase buyer interest.

Provided day to day assistance to support client requests and needs. Led team’s efforts to expedite product development which resulted in increased revenue. Developed strategy for marketing to new prospective clients.

Organized 20+ camps, served as the liaison between the Owner of OTA, various facilities across Fairfield County and the parents, and oversaw/delegated roles to other counselors. Also directed a daily camp of over 100 children (ages 4-13), coaching them through the fundamentals of a multitude of sports.