Grace K. Email and Phone Number
With over 19 years of extensive experience in Product/Brand Management, Launch Excellence, and Product Development, she is a seasoned Marketing and Business Development Leader specializing in driving strategic growth and market expansion within the pharmaceutical industry in Asia, Middle East, Latin America. In her role as a Business Unit Head, she has led diverse teams for many years, consistently delivering exceptional results and exceeding revenue targets across both established and emerging markets. She has effectively managed complex portfolios and spearheaded high-impact product launches, demonstrating a keen ability to navigate the highly regulated pharmaceutical environment. Her leadership has been pivotal in achieving market success and enhancing brand visibility.She is deeply committed to transparency, trust, and integrity—values that are crucial in the pharmaceutical sector's regulatory landscape. Her resilience through organizational changes, including spinoffs, mergers, and acquisitions, underscores her capability to lead and inspire teams while adapting to evolving business needs.Key strengths include:• Market Development: Expertise in strategizing and executing product launches across regional markets.• Strategic Leadership & Team Management: Proven ability to lead and develop high-performing teams, create strategic plans, and drive business growth.• Marketing Communications & Sales Management: Skilled in crafting and implementing effective marketing strategies and leading sales efforts to surpass targets.• Stakeholder Relationship Management: Building and maintaining strong relationships with stakeholders to foster collaboration and trust.Passionate about meeting new people and exploring innovative opportunities, she is open to new collaborations and ventures. Feel free to connect through this profile or via email at khoograce76@gmail.com
Takeda
View- Website:
- takeda.com
- Employees:
- 32621
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Brand Director, Rare Genetic And Established Brands, Growth And Emerging Markets (Gem)Takeda Oct 2023 - PresentSingaporeMaximizing commercial potential in Growth and Emerging Markets (GEM), and spearheading product launches for Rare Genetic and Established Brands are among my core responsibilities. I lead cross-functional teams, develop strategic marketing plans, and drive revenue growth. My role encompasses ensuring successful product launches, overseeing P&L management, and aligning marketing strategies with business objectives. Additionally, I partner with medical affairs, conduct market research, manage budgets, and foster strong relationships with internal and external stakeholders. My skills include strategic thinking, a results-driven mindset, digital marketing proficiency, P&L management, forecasting, and product launch expertise. -
Franchise Head (Haematology, Oncology & Rare Disease), Singapore & MalaysiaTakeda Jul 2022 - Sep 2023SingaporeI effectively manage the Haematology, Immunology, Oncology, and Rare Disease portfolios, including rare genetic diseases, to drive portfolio progress and inform strategic direction. I lead the franchise team in Malaysia & Singapore, optimize resource allocation, and implement marketing best practices. Additionally, I facilitate cross-functional collaborations, resolve challenges, and manage the franchise P&L to maximize brand value. As part of the MYSG Country Leadership Team, I focus on aligning activities with business goals for short, medium, and long-term growth. -
Franchise Lead (Onco-Haem-Rare Diseases)Takeda Apr 2021 - Jul 2022SingaporeI was appointed to direct the development of sales & marketing strategies and operational objectives of the franchise.I was responsible for exploring innovative ways to drive business growth and conceptualise tactical plans to support product portfolios growth and future launches as well as set sales goals, along with actionable strategies to achieve the objectives and exceed expectations.My responsibilities include forming strategic alliances with sales, marketing and medical efforts to create synergy for accelerating growth and develop strong partnerships with key customers / KOLs. Additionally, I lead the sales team on product listing in the restructured hospitals as well as recruit, train and develop resources to enhance the overall capabilities.In my time here, I was successful in overseeing marketing planning and the execution, including define products’ vision, prioritisation, competitive analysis, customers’ requirements, forecasts, pricing and other financial modelling.In this role, I controlled marketing budgets, verify discrepancies and enforce compliance to regulations and standards as well as implemented best practices from other countries and regional initiatives -
Marketing ManagerTakeda Apr 2019 - Mar 2021 -
Commerical Manager, Sg & BruneiShire Sep 2018 - Mar 2019SingaporeI was appointed to lead marketing and sales activities for all portfolios in Singapore, including a budget, pricing and reimbursement.I was responsible for strategising plans, identify business requirements and formulate actionable plans.My responsibilities include supporting the annual strategic & operating plans on the marketing aspects and prepare the annual marketing budget as well as monitor key market events, risks and opportunities and report to country, regional and global leadership. -
Marketing Lead, Sg & BruneiShire Jul 2017 - Aug 2018Singapore -
Marketing Manager, Sg & BruneiBaxalta Apr 2015 - Jun 2017SingaporeI was appointed to spearhead launch commercialisation with cross-functional teams to define pricing, distribution, sales force optimisation, promotion strategies and sales forecasts.My responsibilities include to strategise plans with analytics, identify business requirements from multiple sources and formulate actionable plans with a point-of-view for the management as well as support the annual strategic & operating plans on the marketing aspects and prepare the annual marketing budget.I was responsible for producing detailed 12-month forecasts for all products, review and modifying monthly.Additionally, I set KPIs for Accounts Leads and track the performance to drive sales (+122% vs 2018 budget, +146% vs PY).In my time here, we were awarded SEA Country of the Year in 2017 and 2018 and successfully exceeded the total Singapore target sales in 2019 by 21% against the previous year. -
Marketing ManagerBaxter International Inc. Aug 2013 - Mar 2015SingaporeI am an experienced marketing professional with a proven track record of successfully identifying, planning, and executing marketing initiatives that drive business growth. My skills include budget management, pricing strategies, and market analysis. I excel as a collaborative team player, working closely with sales teams to optimize pricing, distribution, and promotional strategies. As a strategic thinker, I develop actionable plans to meet business requirements and support annual strategic plans. I take pride in establishing Biosurgery as a market leader in Southeast Asia with impressive CAGR growth. I consistently exceed sales targets and profit margins, achieving double-digit growth. I was honored to receive the prestigious Singapore 2014 Pinnacle Award for Marketing Champion. -
Product Manager (Respiratory & Allergy)Msd Jul 2011 - Jul 2013Singapore -
Product Manager (Women'S & Men'S Health)Msd Jan 2011 - Sep 2011Singapore -
Brand Manager (Clarityne & Clarinase)Msd Jan 2010 - Dec 2010Singapore -
Associate Product Manager (Cardiovascular, Vaccines & Men'S Health)Msd Jul 2007 - Dec 2009Singapore -
Associate Marketing Communications ManagerMsd Sep 2006 - Jun 2007SingaporeResponsible for aspects related to the effective implementation and tracking of product marketing plans by applying the Merck marketing tools. In-charge of creation and implementation of programs and initiatives which are in line with the overall product strategy, leading to the achievement of the product's marketing plan.
Grace K. Education Details
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Marketing
Frequently Asked Questions about Grace K.
What company does Grace K. work for?
Grace K. works for Takeda
What is Grace K.'s role at the current company?
Grace K.'s current role is Regional Healthcare & Pharmaceutical Marketing Leader, Strategic Business Leader, Business Unit Head, Embrace Innovation, Emerging Market Expertise, Oncology, Rare Disease, Haematology, Immunology, Pharmaceutical.
What schools did Grace K. attend?
Grace K. attended National University Of Singapore.
Who are Grace K.'s colleagues?
Grace K.'s colleagues are Florian Schieb, Eunice Tello, Ana Sofía Arguello Quintero, Jonathan Malchiodi, Tamara Sijacic, Kristine Ricaud, Youssef Faiq.
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