I worked in assistance to Broadway Common's Marketing Director & Business Development Manager to restructure our social media, content strategy, public relations, business management deals, and event planning. I was responsible for weekly reports to interpret the feedback of property managers, analytics, and marketing strategy. Together, the team took this assessment to pivot and initiate the growth of overall property sales, events, and social media reach during a global pandemic.

I worked with the Goodman Media Team to assist with a range of accounts for the duration of the internship. My daily assignments included researching reporters and influencers to build media lists, researching breaking media trends to include in media pitches, and writing media pitches, briefs and press releases.