1. 负责中华牙膏线下店内促销活动的策划和执行工作，确定买赠机制和路演形式，制定预算投入计划，沟通协调公司内部各部门，确保资源投入落实到位；2. 统筹牙医进店和棉花糖路演活动，联系执行方布置活动现场，安排牙医、促销员进行现场互动活动，明确各方职责并优化执行流程；3. 协调相关部门处理客诉问题、市监局调查等其他市场部日常工作。

清扬植觉女士线Brand Development 1. 参与新品开发项目：展开市场调研和竞品信息收集，为产品定位和包装等提供创意，并进行用户调研，并与研发团队保持密切联系和合作，参与新品策略制定和落地执行；2. 与agency保持良好沟通与合作：撰写PSO、推广图文、广告视频的设计概要和文字内容给到agency，与agency沟通设计需求，对agency产出的设计稿件和视频小样等进行不断改进。 卫宝Brand Development & 蓝多霸Brand Building 1. 竞品分析：对竞争品牌的同类产品的用途、特点进行分析，搜集近年功能类似的创新产品信息，给新品研发提供资讯；2. 消费者访谈资料整理：分析使用场景和需求，挖掘消费者痛点和潜在卖点，归纳用户转化原因，输出总结报告；3. 新品香型消费者调研：对研发新品进行消费者调研，收集其使用体验、产品偏好等意见，输出调研报告；4. 竞品销售辅助材料（POSM）与电商商品详情页（PSO）内容分析：对竞品和本品的销售辅助材料（瓶贴、跳卡、插条等）和电商商品详情页内容进行收集，对卖点表述、宣传标语等内容进行分析和比较，并结合本品特点进行优化；5. 电商数据分析：对京东商智、生意参谋的电商销售数据进行分析，从渠道、人群、投放广告词等角度对比分析日常销售和618大促期间的浏览数、点击数、点击率、转化率、客单价等指标之间的不同，输出见解和建议；6. 大促访店跟踪：组织人员在家清联合大促开展前对大客户（大润发、永辉和世纪联华）20余家门店进行访店检查，并收集和整理访店情况，再与客户沟通存在的问题并监督改善。

- 2020 Robotics Standard ReportThrough press releases, company financial reports and interviews, I obtained sales data of robot companies, including the sales units and revenues, to established base year database of robotics industry, and assisted in writing research reports of industrial robot and collaborative robot industry. - 2020 Warehouse Automation Brief ReportThrough desktop research, I made a 8-page report to calculate the market size of warehouse automation industry in quite a short period of time. - Lithium Battery Manufacturing Equipment DatabaseBy searching for the latest data and information, I updated the market size for 2019 of the lithium battery manufacturing equipment industry and revise previous forecasts in the database.

Participated in FILA MSP (Mystery Shopper Processing) project for two months and a half, and finally optimized the user interface of the system and compiled a 66-slide report, aiming to explore weaknesses of store operation and offer advice to clients.1. Participated in the questionnaire design, supervision and feedback of the project process, communicated with the programming department and contacted with suppliers;2. Processed and analyzed the data, designed and wrote the data report according to the customer's requirements, and completed the monthly report;3. Regularly uploaded all kinds of data sheets and store reports to the system;4. Put forward optimization suggestions and plans for the system user interface.