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I am a seasoned Agile Product Owner, and I am passionate about solving consumer problems! I built products that leverage technology to deliver outstanding experiences. I'm focused on getting customer feedback, actionable insights, and validating hypotheses. PublicationSalas, G. and Alexander, J. (2008). Technology for institutional enrollment, communication, and student success. New Directions for Student Services, 2008(124), 103-116.Specialties: SFDC, Agile, Mobile Web, iOS & Android Native, Google Analytics, Mixed Panel, Digital Media Streaming Platforms, Fully Bilingual English/Spanish, Problem Solver, A/B Testing, Usability Testing, Expert Microsoft Office Suite, Project Management, Salesforce, People Soft Campus Solutions 9.0, Learning Management Systems, Content Management System
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Ceo FounderPrado ActivewearMiami Beach, Fl, Us -
Product Manager ApiaasArvest Bank Oct 2023 - Present* Managing APIs as a Product: ensure they meet business goals and are easy to use by developers* Communicate and enable API Governance best practices for designing and developing APIs* Project Manage the end-to-end go-to-market of API-heavy integrations with partners* Communicate and enable API Governance and best practices for designing and developing APIs* Maintain technical and non-technical content that would reside on an internal or external developer portal * Developer Getting Started Guides * Sample code * API Use Cases * Bundles APIs into marketable products* Support Design of internal/external developer portal -
Digital It Project ManagerStanley Black & Decker, Inc. Feb 2023 - PresentNew Britain, Ct, UsResponsible for delivering Epics, Stories, tasks, spikes, and discovery tickets in Jira across all stages of SDLCIdeate, design, test, and implement new processes, channels, and workflows based on business requests and the product roadmapWork with IT and Business stakeholders to elicit requirements and document use cases.Work collaboratively with IT and business stakeholders in shaping the product roadmap.Implemented a new Salsify workflow that sends notifications when assets are deactivatedDesigned and implemented Asset Data Model in SalsifyDesigned and presented Salsify-Bynder Integration process improvementsConfigured and managed Salsify channels to support Tools & Outdoors Drupal platform integrationImplemented reports using various data sources to support product data-driven decisions -
Software Product ManagerFord Motor Company Jan 2022 - Dec 2022Dearborn, Michigan, UsWorked closely with the Product Owner, Product Line Manager, and Architects to build Autonomous Vehicle Transportation as a Service Product Roadmap for Moving People and Moving Goods Pilots.Led all Agile ceremonies Backlog Grooming, Release, and Sprint Planning. Communicated product strategy and vision to team members and stakeholdersLed coordination and execution of software product cross-functional teamsManaged and reported on Product KPIsPrepared Epics, User Stories, and Customer Journeys for Cloud and Embedded engineering teams -
Senior Product Manager- ConsultantIntuitive Geek Llc Aug 2021 - Dec 2021Led the development and go-to-market strategy of a pricing tool that utilized machine learning to determine the best pricing for products in a B2B and B2C eCommerce marketplace.Designed and implemented A/B experiments for our product to improve the performance of our CTAs and identified competing and conflicting CTAs of underperforming pages Created, monitored, and reported on Portal Performance Metrics such as Daily Active Users, Weekly Active Users, Monthly Active Users, Engagement Metrics, and Organization KPIs using Google Analytics and Tableau Reports.Created Customer Journeys, Customer Personas, Wireframes, and Product Mocks to effectively communicate Product Vision and Roadmap with the development team and stakeholders.
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Sr Product Manager EcommerceNorwegian Cruise Line Holdings Ltd. Oct 2019 - Aug 2021Miami, Fl, UsLed the website scrum development team in the design, development, and implementation of a new online check-in application to safely onboard our guests while following all CDC regulations and safety protocols worldwide.Led redesign of all lead forms on a new Salesforce Org integrating Salescloud with Marketing cloud increasing leads generation by 10%Led the development of a new search feature increasing discovery and engagement by 30%Communicate the vision, strategy, and roadmap of the RSSC website redesign effortProvided direction on Product roadmap and prioritization of all functional enhancements. Shape and implement solutions that transform travel advisors and guest experiences. Groom best-in-class product features with detailed analysis of the impact vs. value. -
Product Management ConsultantTechnology Ripples Llc Jun 2018 - Oct 2019Implemented Salesforce Service Cloud to house the information regarding all benefits and packages associated with the rewards programs providing concierge-style customer service around VIP clients with high net worth putting together high-end digital experiences worldwide. Led customization of service cloud solution to personalize and arrange special requests for Hotel, Airline, Cruise, and tour packages. Led Implementation of a seamless Marketing Cloud customer journey for my financial institution client. Enhancing the ability to deliver and tailor engaging content across the whole business to prospects and clients in an omnichannel experience at all stages of the decision-making journey. Delivered a Marketing Technology architecture roadmap that can respond to both B2B and B2C prospects/clients. Using salesforce technology stack, Sales Cloud Marketing Cloud, and Pardot I elicited business requirements and delivered user stories that provided value to my client within the constraints of the salesforce technology Architecture. -
Technical Product Manager Digital ProductsHbo Latin America Oct 2014 - May 2018Coral Gables, Fl, UsLead Business Analysis Center of Excellence (BACoE) providing the framework to deliver effective business solutions and business process transformations • Create product artifacts in the form of business requirements, functional requirements, technical specifications, use cases, user stories, context diagrams, process flow diagrams, and other standard IT business analysis documentation. • Define, implement and maintain all product KPIs generating insights and benchmarks to meet objectives and drive business outcomes using Adobe Analytics Omniture.• Design a digital customer acquisition framework to incorporate affiliate, digital stores, and telco customers in the same broadband platform. • Manage backlog grooming activities to ensure the effective execution of our product roadmap • Conduct requirements elicitation and clarification workshops with Subject matter experts and other stakeholders • Implemented a new Video Content Management System platform (VCMS) for the new subscription-based streaming video service. The new platform included both types of clients subscription-based (B2C) and Cable Affiliate Clients (B2B). the new platform also supported the needs of 23 countries in Latin America and multiple languages. • Elicited requirements and created user stories for the Implementation of Apple Pay and Google Payments, these were integrated into the VCMS to ensure that only active subscriptions could play content • Conducted the business analysis required for the implementation of a multi-device strategy including mobile, tablet, set-top, Digital TV sets, and game consoles. Provided a unified and on-brand experience for each device while complying with device-specific requirements. -
Senior Product Manager- ConsultantTechnology Ripples Llc Oct 2012 - Oct 2013Conducted a strategic review and identified key success metrics for the PeopleSoft General Ledger implementationDeveloped project plan, monitored progress and milestones for an SAP to PeopleSoft Migration Improved shipping cadence and warehouse barcode system resulting in faster deliveries to our clientsManaged changes to the project scope, schedule, and cost for the implementation of Accounts Receivables and Accounts Payable new imaging system -
Agile Product ManagerFame Inc. Nov 2010 - Oct 2012Pembroke Pines, Fl, Us• Define the product vision, strategy and roadmap• Collect business requirements obtained via interviews with the business and translate them into technical documents. Communicate technology concepts effectively to both a technical and non-technical audience.• Lead concurrent technical projects through full software development life cycle by conducting scoping, planning, and scheduling of projects. Facilitate cross-functional project alignment and ensure projects are executed on time and deliver the promised results.• Interact with all a diverse group of participants consisting of executives, managers, subject matter experts, developers and system testers (onshore and offshore) to ensure the highest trade-offs between performance, utilization and return-on-investment are implemented • Drive business process re-design by utilizing data analysis and promoting data driven decision making. • Lead and support Data Validation, System Integration Testing, Unit Testing and User Acceptance Testing -
Senior Product Manager- ConsultantEducation Partners Sep 2009 - Nov 2010Led the Product Development Strategy for a Financial Education Technology Start-UpPresented Product Pitches in front of large audiences at conferences, competitions, and investment opportunities.Performed analysis on large datasets and converted them into APIs for the software platform consumptionDesigned initial wireframes for web and mobile applications
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Sr Project Manager , Director Enrollment Information ServicesFlorida International University Jul 2005 - Aug 2009Miami, Fl, UsManaged team of 6 developers, 3 functional SMEs, and 6 technology support staff • Led the establishment of the technical vision among the various business and technical parties; developers and subject matter experts; with the purpose of analyzing trade-offs among performance, utilization, and return-on-investment. • Using an enterprise-wide data analysis approach, identify Key Performance Indicators for the organization and develop them into interactive dashboards (SAP Xcelsius) for cross-departmental initiatives • Re-design and improve Oracle PeopleSoft business processes and design ad-hoc and scheduled Oracle(PeopleSoft) and Microsoft reports while providing high-level (managerial) and detailed (subject-specific) analysis. • Implemented the first content management system for the division of Enrollment Services. The CMS made it possible for the web pages of Admissions, Registration, Financial Aid, Student Counseling, and other smaller enrollment units to have a cohesive look and accurate timely content. The improvement was evident in the daily operations as many students came to the offices well informed and with the right completed forms. The lines were shorter and moved quickly, the atmosphere was no longer chaotic and the website analytics reflected an improvement in the number of visits, time spent, and abandonment rates were lowered. • Expanded the content management system to include the descriptions for all courses creating the first online catalog. The University saved millions in printing with the online catalog it also saved time since the students, faculty, staff could now make reference to the online catalog in their daily communications. No more scanning copies of the catalog to attach to emails. The highlight of this improvement came during the accreditation process, the accrediting board ask for the online catalog, they did not want the paper version. -
Business Analyst ,Assistant DirectorFlorida International University Nov 2001 - Jul 2005Miami, Fl, Us• Conducted business and fit gap analysis working with stakeholders to propose and deliver solutions• Manage conversion from legacy to ERP system for all Enrollment Services departments• Managed cross-functional project teams and ensure projects are executed on time and deliverables meet project goals Provided leadership and vision ensuring best practices of project management methodologies in IT product and process development• Validate, Maintain and approve change control for in-house customizations.• SQL Reporting, both ad-hoc and scheduled for end-users and executives.• Perform issue resolution, quality assurance and testing with Oracle support.• Support and train functional staff -
Technology Products SpecialistJpmorgan Chase /Education First Apr 2000 - Oct 2001New York, Ny, Us• Prepared software demonstrations and Managed technology projects• Provided technology evaluations/audits of student loan products nation wide• Critically assessed institutional software needs and creatively developed appropriate solutions• Prepare and conduct initial and post implementation assessment of technology implementations -
Business Analyst, Assistant Director Of SystemsNova South Eastern University Aug 1996 - Apr 2000• Lead and support Data Validation, System Integration Testing, Unit Testing and User Acceptance Testing of various SCT Banner Modules (Admissions, Student Records, Financial Aid, and Student Financials).• Coordinate / facilitate production support issues and year –end information system processes and provide production support for various Financial Aid and Student accounts functions.• Develop, test, maintain and administer a department Microsoft Access database.• Manage administrative support staff.
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Technology SpecialistNova Southeastern University Dec 1995 - Aug 1996Fort Lauderdale, Fl, Us -
Financial Aid CounselorNova Southeastern University Apr 1995 - Dec 1995Fort Lauderdale, Fl, Us -
Financial Aid PlannerWardstone College Mar 1994 - Apr 1995
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Financial Aid DirectorInternational College Of Business & Technology Aug 1992 - Mar 1994
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Financial Aid CoordinatorInternational College Of Business And Technology Jan 1992 - Aug 1992
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Financial Aid CounselorInternational College Of Business And Technology Aug 1991 - Jan 1992
Grace Salas Skills
Grace Salas Education Details
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Florida International UniversityEducation Administration -
Iowa State UniversityPublic Services And Administration -
Iowa State UniversityPublic Services And Administration
Frequently Asked Questions about Grace Salas
What company does Grace Salas work for?
Grace Salas works for Prado Activewear
What is Grace Salas's role at the current company?
Grace Salas's current role is CEO Founder.
What is Grace Salas's email address?
Grace Salas's email address is g2****@****ail.com
What is Grace Salas's direct phone number?
Grace Salas's direct phone number is +178621*****
What schools did Grace Salas attend?
Grace Salas attended Florida International University, Iowa State University, Iowa State University.
What skills is Grace Salas known for?
Grace Salas has skills like Project Management, Leadership, Visio, Peoplesoft, Management, Product Management, Business Analysis, Sharepoint, Enrollment Management, Educational Technology, Customer Service, Student Affairs.
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