Graeme Macpherson

Graeme Macpherson Email and Phone Number

Principal Engineer Mobiquity Europe @ Competa
el, limburg, netherlands
Graeme Macpherson's Location
The Hague, South Holland, Netherlands, Netherlands
Graeme Macpherson's Contact Details

Graeme Macpherson work email

Graeme Macpherson personal email

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About Graeme Macpherson

Quick wins often lead to long term losses, synthesising the needs of the business with the technology to support it is a balancing act that can have long term monetary implications. The latest and greatest technology stack may not always be the best, and all technology stacks expire, so a long term vision of continuous, incremental change should be developed. Technical debt can become unmanageable and slow a company down by years with associated support and redevelopment costs. Large complex projects cannot be turned around quickly when business requirements change. Long term planning for obsolescence should be part of the initial setup. There is no magic bullet and no one way to make anything, each project is unique with its own requirements, opportunities and challenges. The key lies in user experiences that both attract and retain clients.

Graeme Macpherson's Current Company Details
Competa

Competa

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Principal Engineer Mobiquity Europe
el, limburg, netherlands
Website:
competa.com
Employees:
41
Graeme Macpherson Work Experience Details
  • Competa
    Tech Lead | Software Architect | Available For Projects
    Competa Sep 2020 - Present
    Competa is a software development company headquartered in The Hague. We co-create with our clients to create software that enables their business by placing full teams or resourcing individuals to particular projects with deep knowledge of their tech-stack.We are operating in industries such as Finance, Engineering, Media and Medical. With our deep knowledge in coding in Angular, React and UX we understand from front to back-end.I am a senior front end specialist with an understanding of the entire stack. I work with JavaScript, HTML and CSS to create simple and elegant user interfaces for both enterprise and client facing applications. Node, WAMP, LAMP, Git or TFS are tools to be deployed as needed. Bash is great and I run Linux on my cloud repositories. Windows quirks come with the territory. I have experience with React, AngularJS, AWS, Node.js, RESTful APIs and most modern web technologies. Robust enterprise solutions need to be stable with a focus on UX, testing, security, privacy, and devops.
  • Mobiquity Inc.
    Principal Engineer
    Mobiquity Inc. Dec 2021 - Apr 2022
    Amsterdam, North Holland, Netherlands
    New builds for two global clients on React TypeScript, utilising custom component libraries. Major areas of work included real time geomapping, white label theme switching and rich GTM tagging.
  • European Patent Office
    Software Architect At European Patent Office
    European Patent Office May 2021 - Oct 2021
    The Hague, South Holland, Netherlands
    React micro front end architecture and implementation for a complete system rebuild
  • Adidas
    Software Architect
    Adidas Dec 2020 - Mar 2021
    Netherlands
    POC for omni channel Design Language System
  • Clickatell
    Senior Web Developer
    Clickatell Oct 2017 - Jun 2020
    Cape Town Area, South Africa
    Clickatell helps customer-obsessed businesses create customer experiences through chat platforms. They are a global company in business for 20+ years with a footprint across Asia, Africa and the Americas. Clickatell is a Sequoia Capital backed company that connects brands to the channels that their customers use, such as Facebook and WhatsApp. Using natural language processing, Clickatell APIs are able to handle high volume contact scenarios. A world first developed by Clickatell was chat based banking over WhatsApp.Internal PortalSAAS portal for management of customer APIs, including account management, reporting and payment mechanisms. This was a full self service portal allowing access to, and management of, a range of products based in the messaging space. This portal tied together a number of different product's management functions via API. A 'OneAPI' service was created that allowed access to legacy management tools within a fresh modern interface where the work of connecting different products was simplified and automated for the user.Campaign management ToolCampaign management tool allowing message scheduling, list management and uptime monitoring. This used a legacy component built in PHP that connected to a new scheduler via API, that was built on Node.js. The scheduler then connected to a legacy SQL environment for CRUD operations, tying together a number of legacy products with a new centralised interface. Time zone conversions were carried out on the fly from a UTC based database to the users current location always showing local relative time while maintaining UTC standard time on record.
  • Digital Outsource Services (Pty) Ltd
    Technical Lead
    Digital Outsource Services (Pty) Ltd May 2013 - Sep 2017
    jackpotcitycasino.comFront-end for major, multilingual online casino. This site is available in over 30 languages and was also tailored to reflect regional variations in those languages, for example making a distinction between European and South American Spanish. This is a site that always has a large amount of users so up time is imperative. It had a shared, re-usable sign up component that was deployed across a number of brand portfolio sites. gamingclub.comI was responsible for technical guidance and team management on both a day to day basis and for longer term projects including new builds and rebuilds. I was also responsible for code reviews, mentoring of junior developers and providing a space in which developers can perform to their highest potential. I have a deep understanding of fluid and responsive design and wrote my own framework for this. I am interested in UX patterns and enjoy synthesising the creative and technical aspects of Front-end.
  • Freelancer
    Freelancer - Nuvu.Co.Za
    Freelancer Jan 2010 - May 2013
    Brochure website sales and marketing portal.Each site was created on a customised WordPress template reflecting the marketing and branding needs of each client. I was involved with all aspects of the business. Sites were built using CSS, HTML, PHP, JavaScript, jQuery, MySQL and WordPress. Services offered included SEO, article writing, logo and layout design, web development and design, online marketing, social media integration, custom WordPress Themes, WordPress Plugins and E-commerce sites.
  • Bsavi Financial Services
    Content Creation And Consulting
    Bsavi Financial Services 2010 - 2011
  • Bsavi Financial Services
    Content Creation And Consulting
    Bsavi Financial Services 2010 - 2011
  • Machine_
    Head Of Pricing At Justmoney
    Machine_ 2008 - Jan 2010
    We believe that change has become the defining characteristic in today’s business environment. The brands that thrive are those that understand this and are designed to manage, capture and leverage the change in the world around them. To that extent, Publicis’ founder Marcel Bleustein-Blanchet’s spirit is still alive: You have to lead the change, if you don’t want to be led by change.Insurance lead generator that took an organic SEO approach with tailored and targeted content. Users are able to use a quick and easy contact form to directly connect to a wide range of insurance service providers. Users would be called back by more than 5 different insurance companies within 5 minutes of filling in the form, offering choice and competition to the insurance market.

Graeme Macpherson Education Details

Frequently Asked Questions about Graeme Macpherson

What company does Graeme Macpherson work for?

Graeme Macpherson works for Competa

What is Graeme Macpherson's role at the current company?

Graeme Macpherson's current role is Principal Engineer Mobiquity Europe.

What is Graeme Macpherson's email address?

Graeme Macpherson's email address is gr****@****eta.com

What schools did Graeme Macpherson attend?

Graeme Macpherson attended Heriot-Watt University.

Who are Graeme Macpherson's colleagues?

Graeme Macpherson's colleagues are Fernanda Mooijman, Mandy Van Zetten, Damian Venghaus, James Pettway, Barry Tait, Andy Haxby, Zineb Mountasser.

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