Welcome to my profile. I am a marketing leader with over 39 years of experience in both agency and client-side roles, specializing in B2B and B2C marketing communications across various channels and sectors. I have extensive experience in supporting organisations to optimise their business performance, ROI, and customer value and retention.Currently, I am the director of Let's Talk Ageing, a communications specialist that helps marketers, agencies, and the wider communication industry to engage and connect more intelligently with the older, more mature consumer, a huge and relatively untapped market in the UK. I offer a range of flexible and tailored communication services, including insight, strategy, research, creative, digital, and customer journey optimisation solutions. I am also a direct and marketing communications professional, offering my services as a highly flexible, innovative, and hands-on interim/freelance marketer, with a core objective to provide added value support to clients to achieve their core business and communication objectives. I am passionate about my work and committed to building long-term client relationships. I am always eager to learn and explore new opportunities and challenges. Thank you for your interest and I look forward to hearing from you.