- Now part of the Haven Senior Leaders, this role was key in the decision making process impacting the overall Strategy of the business.- As a member of the “Senior Caravan Sales Leadership Team” I was required to build strong relationships with Sales, Marketing and Commercial teams, ensuring alignment across each function towards the same goals.- Managing a team of 4 to cover by Role of “Finance Manger – Central Operations” plus a number of other duties covering a number of Park performance measures.- Given the niche industry a key part of this role was the training and development of the team, which I hugely enjoyed.

- Supporting Operations and Finance Directors across all central functions in a newly created role.- Focusing on Sales and Holiday Home Ownership, from deriving an operational plan for each park to creating a New reward scheme in Covid periods.- This role is key to explaining the Sales performance to give recommendations to the Leadership Team on what action is required to achieve set targets.- With requirements to have a strong and effective line of communication with the leadership team and all Central Functions across the business.- I drove accurate Sales Reporting for the P&L while achieving a precise Stock Accounting process for the Balance Sheet which resulted in a reclassification

- An Operational Accountant covering the East and South coast of England, which includes 15 of Havens Parks, responsible for setting the budgets and supporting the Parks with Financial performance from Revenue management to wage and cost controls.- Working as a business partner with the Operational Director, ensuring that they and the board are fully aware of the performance of these parks and the financial risks and opportunities. Resulting in saving across Wages and Costs- Building strong relationships with those team members who work on the park, taking the financial stress away from them in the form of training sessions, so that they can focus on the guests, and therefore adding value to the business. This resulted in the Finance team winning support team of the year in multiple years- Owning the Pitch Strategy for all 38 Parks, which optimised the return on Capital Investment and the most effective P&L benefit for the whole Brand.

- Delivery and launch of new Consumer Mobile Propositions to the UK Market- Commercial base and in-life P&L management of mobile propositions including tariffs.- Proposition Roadmap development- Ongoing Consumer Mobile Market Assessment- Creation and Assessment of New Mobile Product Ideas and Development assessing commercial viability and developing business cases for senior stakeholders accordingly.

o Responsible for making commercial decisions around Manufacture intake & sell through plans, such as Apple iPhones worth £275m in one quarter.o Working with Sales & Marketing functions to decide what actions are made through a devices life cycle from Launch to deranging, generating on average £20m savings per year.o Aligning with finance to achieve the £100m working Capital target, optimising cash & sales.o Creating manufacture support up to £20m in any quarter to achieve aggressive market offers.o Setting direction of intake planning to achieve commercial excellence in the highly competitive mobile market

o Consolidated my ownership of the sales plan for EE’s 6 million sales, to include upgrades.o Maintaining great internal relationships to ensure that any plans are agreed and aligned between Sales, Finance & Marketing to achieve the £1 billion cost of sales.o Designed the sales plan at a detailed level, but with the ability to explain results and recommendations at a summary level for both financial and non-financial personnelo Presenting a confident sales strategy to directors in the formal presentations

o Developed & owned the overall Acquisition sales plan for EE’s £300m spend.o Working as part of a wider team to generate solutions to investment challenges that appear throughout the year.o Influencing and negotiating internally to ensure that I can make the decisions required for EE to react to the competitive mobile market.o Ensuring that the sales have correct mix to achieve over £1billion in revenue.

o Responsible for the planning of the £250m contract investment on a quarterly basis.o Aligning Company plans and performance with different areas such as Sales, Marketing and Finance.o Reporting actual performance to sales director & other key stakeholders of the business.o Recommended Changing the Direct Sales Force Business commission scheme, saving £1000’s for the business while motivating the Sales person to achieve greater value for them themselves & the company.

o Looking after all of the foreign taxes associated with the company, from Corporate Tax in the US, to Personal Income Tax in Vietnam.o Ensure that the risks to the Company to interest rates and foreign exchange rates were kept at a minimum, via a number of methods of hedging.o Analysing the Revenue and Gross margins of the whole Group, in relation to location of projects over the world, and the level of expertise provided.