Graham Smith Email & Phone Number

As a Marketing Coordinator in the SAAS industry, I love to help build long-term marketing plans with both organic and paid marketing strategies. One of my favourite jobs as a Marketing Coordinator has been to perform internal company audits to see areas we can improve, and create marketing campaigns to achieve our new goals. My favourite campaigns so far have been focused on increasing daily registration (increased by 1000%) and increasing iOS & Android App Store reviews (increased by 800%).Operating as a digital marketer has also given me the opportunity to build connections with businesses, schools, and individuals. Last year we started an email newsletter campaign, with aim of building connections with our users, providing helpful resources, and updating about new product features. We now have over 1,000,000 newsletter subscribers and have been able to build a community among our users.I also enjoy creating paid advertising campaigns across various channels to achieve different company goals such as increasing brand awareness, conversions and lead generation. Managing ad campaigns on Google, Facebook and Apple's App Store has taught me best practices with attention-grabbing titles, accurate keywords, profitable ad bidding and audience segment building. Lastly, I love being trusted to be the face of the company when performing live demonstrations for businesses, schools, creators and other potential leads for our B2B Text to Speech applications. Learning about user needs, showing key application features and building relationships with leads has been one of favourite tasks as I love interacting and learning from new people around the world.Other Skills I have built as a Digital Marketing Coordinator include:- Copywriting- SEO optimization- Social media management - Video and voice-over creation- Data management and optimization- Marketing and industry-related research

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  Beedie School Of Business At Simon Fraser University