Graham Addinall Email & Phone Number

Copenhagen, Capital Region, Denmark

Copenhagen Area, Capital Region, Denmark

Clients include: J Lindeberg (Sweden), NN07 (Denmark), McGregor (Holland), Ricco Vero (Norway). Also editorial styling work for Euroman magazine (Denmark) and Mann magazine (Norway)

Responsibilities include:Design - from concept through sourcing, sketching, specification and fitting - of four menswear collections a year. Ensuring the collection reflect the house style but remain directional and commercial.Liaising with fitting, purchase, press, sales and retail departments to ensure flow of information regarding mens collections.Working as part of creative team on advertising shoots, biannual fashion shows, look books and other promotional material.… Show more Responsibilities include:Design - from concept through sourcing, sketching, specification and fitting - of four menswear collections a year. Ensuring the collection reflect the house style but remain directional and commercial.Liaising with fitting, purchase, press, sales and retail departments to ensure flow of information regarding mens collections.Working as part of creative team on advertising shoots, biannual fashion shows, look books and other promotional material. Styling outfits for all of above.Interviews in national and international press promoting Day menswear.Involvement with new shopfit concepts for Day mens stores within department stores in Denmark.General management and budget control of Mens design department. Show less

Responsibilities included:Working as part of team with designers, pattern cutters, technical staff and sales to produce two Mainline collections per year. Ensuring the collection was coherent, directional, balanced and reflective of the Paul Smith philosophy. Over this period, sales increased from £1000000 per annum to £6000000.Working with the Creative Director on casting and styling the shows in Paris, backstage production of the shows and shooting the ad campaigns.Overseeing… Show more Responsibilities included:Working as part of team with designers, pattern cutters, technical staff and sales to produce two Mainline collections per year. Ensuring the collection was coherent, directional, balanced and reflective of the Paul Smith philosophy. Over this period, sales increased from £1000000 per annum to £6000000.Working with the Creative Director on casting and styling the shows in Paris, backstage production of the shows and shooting the ad campaigns.Overseeing the design and structure of Collection – a second, higher-level collection exclusive to Japan under license.Approving locations of all new and relocated free-standing and shop in shops in Japan (and later, elsewhere in the world).Representing Paul and the rest of the Design team in meetings with senior management, licensees, press etc.General management of all Mainline dept staff, including Print. Show less