Graham Gunst Email & Phone Number

Toronto, Ontario, CA

• A core member of the founding team, I lead this start-up to expand the Helium network across residential and commercial areas nationwide.My key achievements:
• Achieved profitability in first year and established more than 150 IoT and 5G hotspots by identifying and nurturing relationships with key partners.
• Shaped business strategy and product roadmap focused on personal safety and security leveraging expertise in IoT, mobile networking, Helium's cryptocurrency model, and consumer/market needs.
• Enabled early investors to harness network's cryptocurrency rewards with development of Helium Validator.

Melbourne, Victoria, AU

• I steer the go-to-market strategy and execution to drive penetration into the US market for an Australian data infrastructure and analytics start-up.My key achievements:
• Established mutually beneficial alliances with IBM, Accenture, and other system implementers (SIs) to deliver innovative solutions to General Motors, BOSCHE, Thales, and other key clients.
• Shaped and promoted a compelling value proposition centered on providing clients with a comprehensive, actionable view of data spanning disparate databases, structures, and types while reducing total cost of ownership.

San Francisco, CA, US

• I transformed the event security space and provided businesses with cutting-edge solutions built leveraging expertise and best practices from the US Secret Service, FBI, and Department of Homeland Security.My key.
• Headed development and launch of pioneering solutions, including first event security planning software platform and first geospatial awareness event/venue maps incorporating security data.
• Designed platform to comply with Safety Act requirements to eliminate liability for event hosts/venues in event of terrorist attack; poised to sign Houston Astros as first client prior to COVID-19 disruption.
• Orchestrated swift response to minimize impacts of pandemic by refocusing on corporate physical security analysis and management due to cancellation of events.

Teaneck, New Jersey, US

• In this role, I liaised with client business executives to uncover, design, and lead execution of digital transformation solutions, driving innovation to position clients for long-term growth.My key achievements:
• Boosted customer acquisition and retention for Google Fi, reimaging support services delivery and overhauling the end-to-end customer care experience by securing a key partnership with Pega to integrate low-code AI.
• Conceptualized new approach to marketing strategy and execution for Google cloud infrastructure, changing customer perception from a "developer sandbox" into a comprehensive enterprise environment.
• Enhanced Google reseller product knowledge, improved market differentiation, and elevated the customer experience by steering sales and development of a game-changing Learning Management System (LMS).

Armonk, New York, NY, US

• Interfacing with clients across electronics, high tech, and medical device industries, I led digital transformation efforts from initiation through delivery to optimize the customer experience, grow sales, and increase.
• Triggered 50% cost savings for Apple by sourcing and winning engagement to build a cognitive customer care platform, expanding from call centers into mobile and online channels while incorporating robust AI support for.
• Opened a projected $200B revenue stream (by 2020, per industry analysts) by establishing new media channel built on partnership with General Motors On-Star division to complete first-ever integration of IBM Watson into.
• Increased customer options and value-added features by leading strategy and go-to-market plan to secure deals with ExxonMobil, iHeart Radio, MasterCard, Parkopedia, and other vendors to provide personalized.

• I devised the strategy and plan to turn BlueHornet from an enterprise email service provider into a comprehensive digital marketing platform. This included cultivating key partner relationships and leading all.
• Instrumental in increasing market opportunities from ~$2.5B to ~$170.9B and laid the groundwork for BlueHornet's merger with Terradata's marketing application division.
• Collaborated with leadership team on company divestment and transition from Digital River to private equity ownership, providing additional capital to enable focused investment and product development.

Conway, Arkansas, US

• Promoted to Managing Director in 2012, I oversaw all aspects of partnerships with technology clients, strategy, deal structuring and negotiation, and industry-/client-level marketing solutions/services development. I.
• Catapulted billed industry revenue from $6M to $350M in only five years for a client portfolio that included Apple, Microsoft, HP, Google, Sony, Amazon, Intuit, Epson, and Symantec.
• Onboarded new accounts with Starbucks, T-Mobile, and Knowledge Universe within first year, expanding Acxiom's footprint in the Pacific Northwest region.
• Built customer-centric marketing programs that delivered exceptional results, including 25% decrease in expenses and 112% increase in revenue in one year for Google; 34% cost reduction and 42% ROI improvement for HP.
• Invited to speak at 2013 DMA conference with Epson to showcase benefits of consumer-centric marketing.

US

San Francisco, CA, US

• Responsible for building senior client relationships, leading strategy, staffing and development of one-to-one, direct and online micro-marketing solutions for existing Nimblefish clients, as well as developing and.
• Led strategy, development, and implementation of revolutionary, multi-touch, variable Lowe’s kitchen remodel direct mail program featuring an online, highly variable PURL featuring individualized variable videos –.
• Developed innovative marketing program to enable individual VOD recommendations to be delivered via a multi-touch direct marketing effort
• Management responsibilities include leading annual budget planning, negotiating annual firm agreements, managing profitability and team development

• Evaluated B2B marketplace through multiple forms of research in order to differentiate Gateway Professional from competition and strategically move Gateway from a console maker to a “branded technology integrator”
• Developed strategy to rebuild Gateway’s business brand in the B2B marketplace, launching the new fully integrated campaign in September 2003, raising sales call volume by 26%
• Led team to develop an integrated retail and packaging program for both online and in-store shopping experiences

Chicago, Illinois, US

• Integral member of team that developed and executed “Army of One” campaign launch, including strategy and communications planning through creative development
• Responsible for strategic direction, product differentiation, creative development and production for six different integrated Army corps programs, including the U.S. Army Reserve, utilizing TV, print, direct.
• Developed a Life Cycle Management model transitioning internal recruiting to a CRM model for the Army Reserve and Reenlistment
• Developed variable data, personalized direct mail and online campaign to support Army Reserve Prior Service and Reenlistment missions, response increased by 650%
• Instrumental in the rapid start-up of one of Leo Burnett’s first government accounts, establishing a series of procedural practices unique to the Army account

New York, NY, US

• Product Development Manager for digital media marketing with a 4-year old start-up company; worked with senior management to develop strategic entry into a new product category
• Conducted analysis of the digital camera market and utilized consumer data to design a digital kiosk to assist retailers in the sale of digital cameras; designed application concepts, business models, etc
• Assisted the MIS department in keeping server and network operations on-line