Accorin (a Wasserman company) is a full service digital agency located in Boston, MA. We are experts in digital transformation and multi-channel e-commerce, from strategy and design, through engineering, and high-impact marketing programs. Our name reflects our focus and passion, helping our clients to ACquire + COnvert + RetaIN customers, for real business growth.Representative client engagements:>> Led the strategy formulation and Shopify rollout of a multi-country e-commerce initiative for a leading Global skincare brand. >> Led the strategy formulation and rollout of a multi-channel Magento e-commerce initiative for a Home Furnishings company with 300+ retail locations. >> Led the e-commerce architecture, design, re-platforming, integration and launch of a Fortune 100 Consumer Products brand.>> Led the formulation of a multi-channel e-commerce strategy for a global Electronics Manufacturer.>> Led the multi-channel rollout of a B2B e-commerce platform and marketing program for a leading Health & Nutrition Manufacturer.

Responsible for the overall leadership and growth of (add)ventures digital practice, while directing B2B and B2C client's digital strategies and initiatives in web, mobile, social media, online marketing, and analytics. Led digital initiatives with clients such as CVS Caremark, Blue Cross Blue Shield of RI, Citibank, and FM Global.

Responsible for the growth of the firm’s interactive / technology practice while directing B2B and B2C client's digital strategies and initiatives in web, social media, online marketing, analytics and mobile.

InQuest is an innovative developer of Business Process Management, Project Management and Document Management software solutions for leading organizations in the Telecom, Utility, AEC, Defense and Retail industries. As Vice President of Marketing and Services I was a key contributor on the senior management team tasked with devising and implementing marketing, product and service strategies.

Celarix was the first Logistics SaaS provider in the industry and a venture backed leader in the supply-chain visibility space. At Celarix, I led a variety of functions including product management, marketing and business development. Along the way I learned a tremendous amount and made some wonderful friends. Celarix was acquired by GSX, a former division of GE.

Consultant focused on strategy, software implementations and program management for Fortune 1000 companies.