reflect to connect.mental health x community x intentionality.it failed as a venture. i learned a lot about building impactful consumer products. ask me about it.

Lived is on a mission to radically change the way people access and experience support for overcoming some of life’s toughest challenges—starting with alcohol.This was an intentionally limited partnership where I established a new product vision & process from the ground up before passing the baton to my successor for implementation.

Improving the health and happiness of the world.Led our mental health products. I played a key role in various cross-functional research projects that culminated in a new mental health strategy pivoting Headspace away from just mental wellness to include mental health. This strategy led to Headspace's $3B merger with Ginger.io to become Headspace Health. Highlights include:- Mental Health Strategy - Devised company strategy for approaching mental health, alongside cross-functional team- Teletherapy - Launched 0-1 MVP product to connect members with licensed professionals- Proprietary mental health intervention - Push a new intervention through clinical trials - My Progress - Track the member's journey via mental wellness outcomes and narrative journaling- Challenges - Empower teams to work together to become more mindful- Accessibility - Build an equitable experience for members of all abilities

Lead company in overhauling core business model from individual services to comprehensive platform product serving b2b communications needs. Define and evangelize modern product processes to improve the product development life cycle (PDLC).

Making the world accessible one phone at a time. Enabling sub-prime customers to take home current technology today.Direct the vision & execution of SmartPay’s eCommerce & Walmart product divisions, as well as our Marketing Department. Lead the company in defining product development process, team building, and culture.⁃ Increased eCommerce division originations 127% to $38.4M/yr through various customer-driven initiatives including implementing an entirely new approval flow, loosening constraints on existing service customers, and launching extensively tested promotions.⁃ Increased Walmart division originations 64% to $13.2M/yr through executing text-to-apply, field sales, and marketing initiatives.⁃ Pinpointed & ameliorated inefficiencies in underwriting models reducing costs by $650K/yr while maintaining steady approval rates.⁃ Led ideation and development of fully-automated, scalable IVR phone system that now processes over $3M/yr in lease payments.⁃ Identified and implemented new revenue stream that liquidates returned devices. This program now generates $300K/yr net gain.Continued working on contract after leaving for next full-time position.Keywords: Product leadership, team building, roadmap creation, customer interviews, field sales strategy, partner management, b2b2c, process definition & refinement, promotions, indirect marketing, UX, UI, A/B testing, SQL, Pivotal Tracker, Confluence

Managed the company's product roadmap as the sole Product Manager, driving consumer-facing and internal initiatives.Content Management System:• Launched the CMS, providing intuitive tools for creating & managing storefront content pages. • Led the ideation and development, working alongside engineers, designers, and exec team.• Increased collection revenue by 15%.Discover (ML Algorithm):• Led a multi-disciplinary team to integrate our data-driven product graph engine with the CMS.• Accelerated page creation by 40%.eCommerce StoreFront:• Managed all stages of product planning, design, and development for full storefront rebuild.• Led extensive user research projects to inform product requirements, user stories.• Interfaced with stakeholders across the company to define KPIs, implement data endpoints.• Drafted initial mobile & desktop designs.• Delivered 3-4 features per agile release. Company shuttered before public launch.Other Accomplishments:• Directed Business Intel. team in restructuring data architecture, increasing ticket throughput 35%.• Drafted investment proposals outlining Discover integrations w/ prospective business partners.• Implemented Confluence to consolidate documentation, drove company-wide adoption.• Built universal KPI dashboard outlining each team's metrics.*Keywords:* New product development, agile software, project management, cross-functional teams, feature prioritization, user stories, defining product requirements, wireframing, mobile design, documentation, A/B testing, APIs, UX, UI, Trello, Balsamiq, SQL, Excel, Looker

Conceived, developed, and launched internal products to strengthen the Planning, Supply Chain, & Merchant teams.Rhythm (Data Management Platform):• Launched Rhythm to structure how sales & inventory data is created, analyzed, and leveraged.• Developed product roadmap, authored requirements/user stories, led user research.• Created wireframes, designed site interface/user flow, defined visual design.• Engineered full stack web application architecture, data warehouse with guidance from Tech team.• Directed implementation timeline, wrote documentation, managed testing. • Recouped 25% Planning dept's time spent on operations tasks.Inventory Management System:• Launched IMS, streamlining the workflow from sales forecasting to final purchase order creation.• Managed cross-functional teams to translate user research into user stories.• Worked alongside engineering in agile environment to balance feasibility and functionality. • Reduced sales loss due to stockouts by $30k per month, cut cost of order errors by 30%.Other Accomplishments:• Conducted inventory movement analysis to direct optimal warehouse transition strategy.• Developed reporting interface to broadcast KPIs to global teams and clients.• Achieved 100% on annual reviews based on manager & peer feedback. <4% earned similar.Stayed on as a consultant after accepting my next position at Dot & Bo.Keywords: Technical product management, agile software development, wireframing, UX, UI, Asana, Balsamiq, python, javascript, SQL, VBA

Strategically construct portfolio of pay-per-click (PPC) ad buys to maximize client return on investment. Technical client liaison working with Fortune-500 companies including Goodyear and Avon.• Leveraged statistical auction modeling to select optimal ad buys. • Launched intelligence interface highlighting internal bid cannibalization, keyword investments. • Transformed reporting functionality into competitive strength by emphasizing account performance opportunities across 350+ client base.• Grew client investment to $175k/month (+30%) across accounts.*Keywords:* Search advertising, statistics, probability, simulation modeling, client relationship management, A/B Testing, PPC, auction bidding, linear programming, quantitative metrics, reporting, Google Analytics, python, SQL, Excel, VBA

Kessler Fellows placement at Moat to study startup structure, culture, and development through both business and technical perspectives. Program for entrepreneurial engineers at Cornell.Product:• Developed product strategy for Moat Pro analytics alongside executive team. • Designed brand taxonomy to enable competitive analysis; Top 3,000 Alexa ranked sites classified.• Built QA tools to graphically display Moat Pro data insights on backend dashboard.Business Development:• Worked directly with company President to generate, pursue partnership prospects.• Lead generation utilizing Salesforce.com, LinkedIn, and at industry events including Tech Stars.• Authored case studies demonstrating product value.*Keywords:* New product development, lead generation, defining product requirements, use case development, classification, KPIs, executive presentations, product strategy, product marketing, financial analysis, brand intelligence, competitive analysis

• Oversee dialog between the Cornell administration, concert artists, and student volunteers.• Supervise Logistics Committee meetings in planning event production, security, and branding.• Served over 15,000 attendees.Talent including: Kendrick Lamar, 5 & A Dime, and Hoodie Allen.

• Produce concerts for audiences exceeding 8,000 attendees.• Act as main liaison between major concert artists, CCC, and Cornell University.• Impart training to local event staff and house crews of over 125 volunteers.Talent including: Avicii, Nas, Major Lazer, The Cataracs.

Led wilderness outfitting company as chief executive & financial officers to produce outdoors trips and successfully raise funding.• Planned, organized, and coordinated 34 outdoors trips for 200 patrons. • Grew guide constituency 25% and trip offerings 30% year-over-year.• Expanded trip offerings into new markets, including our first international trip.Fundraising:• Executed successful fundraising round of $50,000 from Cornell University. • Directed fundraising team, determined fundraising goal, prepared six-year budget proposal.• Conducted market analysis, outlined pricing strategy, gathered testimonials, performed final pitch.*Keywords:* Business strategy, leading cross-functional teams, product marketing, logistics, pricing, financial analysis, budgeting, employee training, wilderness survival

Managed digital marketing programs for entire real estate portfolio of 4,900 residential units.

• Worked under Jeffrey B. Neaton at the Molecular Foundry. • Developed simulation software for newly discovered nanotechnology breakthroughs for the Molecular Foundry, Nanoscience Theory Division.