As the Creative Head and Head of Department, I serve as the visionary leader responsible for steering the creative direction of our projects and ensuring that our work consistently meets the highest standards of quality and innovation. Some of my Key Responsibilities are highlighted Below:Revenue Management: I was responsible for revenue generation through strategic planning and effective resource allocation, identifying growth opportunities and implementing revenue-enhancing strategies.Client Engagement: I managed client relationships, working closely with the clients to understand their objectives, preferences, and feedback. Project Oversight: I took charge of project management, ensuring that projects are delivered on time, within budget, and in line with client expectations.Departmental Leadership: I set the standards for creativity and professionalism, fostering a culture of collaboration, inspiration, and learning within our creative department. Team Management: I oversee a team of talented individuals, nurturing their skills & encouraging creativity, innovation, and the pursuit of excellence, ensuring that our team's collective potential is maximised.

I started my journey at Losung360 as a Creative Director. As their first employee, I played a pivotal role in establishing the company's creative standards and workflows along with establishing of Visual Planning Centre. For the next 3.5 years I hired, trained and managed a dynamic team dedicated to elevating 25+ brand's presence on two of the world's largest e-commerce platforms – Amazon and Flipkart. With a passion for visual storytelling and a keen understanding of the digital marketplace, I drive the creation of compelling Product Display Pages that captivate audiences and drive conversions. Some of my Key Responsibilities are highlighted Below:Product Visuals Mastery:Spearheading end-to-end Product Photoshoots that breathe life into the products. Elevating product display page through meticulously curated Product Hero Images.Product Video Creation:Transforming static products into dynamic, immersive experiences for the audience by bringing the products to life through expertly crafted and visually appealing product videos. Seamlessly integrating storytelling elements to enhance the emotional connection with the audience and strategically crafted to boost visibility and engagement.E-commerce Marketing Creatives:Conceptualising and creating eye-catching marketing creatives that stand out in the crowded digital space. Delving into market trends, consumer behaviour, and the brand narrative to develop visuals that convey a compelling message and drive consumer engagement.Compelling E-commerce Copy:Producing high-quality, SEO optimised content that enhances the product visibility. Developing engaging and informative product descriptions that drive customer engagement. Crafting compelling narratives that highlight key product features and benefits.

I managed and created online content for their website and digital publications. My responsibilities included developing and curating engaging graphics and video content to keep subscribers informed and updated on the latest trends and insights in the fashion and apparel industry. Proficient in content creation and digital media, I am adept at enhancing online presence and driving subscriber engagement.

Creative professional with extensive experience in graphic design, photography, and cinematography. As the first employee at Cravants Media Private Limited, I played a pivotal role in establishing the company's creative standards and workflows. Over my 1.5 years tenure, I was promoted to Team Leader in the creatives department, where I led a team in producing high-quality visual content. My expertise includes conceptualising and executing design projects, capturing compelling photographs, and creating engaging cinematic content, all aimed at enhancing brand identity and visual storytelling.

At Stalkbuylove, I contributed significantly to the visual identity and promotional efforts of the brand. My responsibilities included executing fashion photoshoots for the online store and website, conducting campaign photoshoots for magazines, websites, and social media.I spearheaded the launch of Stalkbuylove's monthly magazine, "Stalker," where I was responsible for the magazine's design, photoshoots, image editing, layout, and content development. My role extended to shooting and editing promotional and marketing videos, behind-the-scenes videos to enhance brand identity and promotion.

Post graduating from the prestigious National Institute of Fashion Design, New Delhi, India, with a flair for creating luxurious and high-end knitwear products I joined Janavi India Pvt. Ltd. Throughout my career journey in Janavi, I have consistently blended creativity with meticulous craftsmanship, specializing in designing premium Men's wear, Women's wear, and Kid's wear made from the exquisite Pashmina wool.Knitwear Design Expertise:As a Knitwear Designer, I have had the privilege of crafting opulent and exclusive collections, ranging from pullovers and cardigans to shawls, blankets, and intricately designed sweaters. My work has been defined by a commitment to quality, innovation, and a deep understanding of the luxurious Pashmina wool.Visual Storytelling through Product Photoshoots:Beyond design, I've taken on the responsibility of breathing life into my creations through captivating Product Photoshoots. Each photoshoot is a carefully orchestrated showcase of the craftsmanship and elegance inherent in every piece.Catalogue and Brochure Creation:Given the charge of creating impactful catalogues and brochures, I've skilfully translated the essence of each collection into visually compelling marketing materials. These catalogues serve not only as informative guides but also as artistic expressions that convey the uniqueness of the knitwear pieces.

As a dedicated member of the McDonald's team, I honed my skills in fast-paced environments, specializing in crafting the perfect French fries and delicious Mc Puffs. My role taught me the importance of teamwork, efficiency, and delivering exceptional customer service. Grateful for the experience and eager to bring my strong work ethic and customer-centric approach to new challenges.