Leading transformative initiatives for Ecommerce SaaS platform. Develop and execute comprehensive go-to-market strategies that not only enhance our market presence but also foster strong relationships with both new and existing clients.Implementing systems such as CRM with effective customer segmentation and messaging, which allows us to tailor our engagement to specific audience needs.Developed knowledge base, marketing materials, blogs and social media campaigns, while overseeing enhancements to our customer acquisition and onboarding process to provide an optimal user experience.Collaboration with our product development team to align growth strategies with our product roadmap, ensuring that our customer acquisition and retention efforts remain cohesive and responsive to market trends.

We prioritize market engagement and competitive analysis to evaluate GTM opportunities, allowing us to identify and capitalize on growth potential in your target markets.We create tailored solutions based on customer insights, ensuring your products and services align with what the market truly demands.We execute strategic plans that drive growth, establish systems for scaling, and continuously monitor and adjust strategies to ensure success.Leveraging our diverse industry experience, we apply best practices and innovative approaches to drive efficiency and profitability for our partners.Current Project: onepageinventory.com

As a founding member of the Commercial Sales team at Zoom Video Communications prior to its IPO, I focused on customer acquisition and account expansion to maximize our diverse product portfolio.During my tenure, the company grew from 500 employees and under $300 million in revenue in 2018 to $4.5 billion in revenue and over 9,000 employees by 2023, while personally over achieving sales targets and leading / mentoring new team members.In addition to driving sales, I collaborated go-to-market initiatives on messaging with marketing, enabling effective growth initiatives utilizing various sales tools such as LinkedIn Navigator, ZoomInfo, Outreach, and Demandbase.By collaborating with technology partners and business stakeholders across sales, marketing, HR, operations, finance, security, and legal, I helped drive organizational change to ensure mutually beneficial business deals.

Launched "RentCafe ILS," a comprehensive Marketing Suite of Services, collaborating with C-level executives to drive growth initiatives.

Managed both net new business and account management across "GoTo" suite of solutions. Led growth initiatives and mentorship efforts across the sales organization. Exceeded sales targets while driving change management initiatives. Certified in "Challenger Sales" and "Selling through Curiosity."

Joined Inogen as a founding member of the sales team pre IPO and remained through the IPO process, consistently ranking among the top sales performers. Focused on acquiring new business with doctors, clinics, and hospitals, effectively handling inbound leads and managing relationships with patients and insurance providers.