Grant Holmes Email and Phone Number

Plan, oversee, and execute email marketing & SMS campaigns targeted throughout the customer lifecycleMonitor and report on CRM performance, leading to the continuous improvement of user experience and overall ROIPresent results and recommendations to senior-level management on a regular basis.Work with internal business departments, including, copywriters, designers, HTML and database developers, and business developmentOversee external partnerships with vendors: Oracle Responsys, VueData, and PersadoHands-on use of our CRM service provider platform, Oracle (Responsys) Marketing Cloud. Within the platform, manipulating HTML, segmenting audiences, setting up A/B tests, and serving as a final quality assurance check before campaigns are launchedTarget customers based on behaviors and demographicsLaunch new A/B tests, analyze results, and identify actionable opportunities and best practices to improve campaign performanceUse strategic problem-solving skills to ensure successful campaign launches

Plan, oversee, and execute email marketing campaigns targeted throughout the customer lifecycle.Monitor and report on email performance, leading to the continuous improvement of user experience and overall ROI.Present results and recommendations to senior level management on a regular basis.Work with other business departments including, copywriters, designers, HTML and database developers, and business development.Hands-on use of our email service provider platform, Oracle (Responsys) Marketing Cloud. Within the platform, manipulating HTML, segmenting audiences, setting up A/B tests, and serving as a final quality assurance check before campaigns are launched. Target customers based on behaviors and demographics.Launch new A/B tests, analyze results, and identify actionable opportunities and best practices to improve campaign performance.Use strategic problem-solving skills to ensure successful campaign launches.

•Compiled raw information from Network Operation Centers and field technicians to format data into customer reports •Maintained event Time to Restoral metrics to track outage duration by updating operation ticket console tools •Maximized customer relation experience by translating detailed maintenance and outage data with inquiry resolutions •Interacted with Technical Service Centers to determine trends of individual customer issues in relation to larger scale impacts and suggested plan-of-action

•Managed corporate marketing collateral, advertising and sales materials to strengthen store development and promotion •Recommended, designed, developed and applied new marketing sales initiatives to increase revenue with the utilization of sales reports, competitive analysis and current marketing trends •Executed multiple promotional marketing projects directed toward strategic business objectives and increased same-store sales by 10% compared to previous years •Managed 55 employees and acted as a liaison between corporate, regional stores and customers with the ability to build strong rapport leading to long-term relationships •Implemented marketing strategies based on buyer behavior in conjunction with new product launches and warehouse direct-to-consumer selling techniques