Digital Media Account Manager
Cape Town, Western Cape, South Africa
Providing digital advertising and programmatic media display channel offerings to the advertising media and agency sector, that included display, native content, First-Party Data, and Geofence Audience targeting data, Mobile Text and Display, Mobile gaming, Digital out of home, Influencer Social media marketing across the Mediamark digital channel stable of brands which include:Xandr Programmatic (MSN, Outlook)eBay (Gumtree) (Number 1 Classifieds Website)thesouthafrican.com (Mobile & Desktop)Vodacom Media (Text & Display)MTN Mobile media (Text & Display)2nd Screen Mobile Network (Geofence Targeting)Adjoin (Private market Place)InspiringWomen (Female Botique website)D6 School Meda Communication Platform Digital Audio Live-stream Radio (Jacaranda FM / East Coast Radio / Kaya FM /Gagasi FM) Digital Out of home (Alive Advertising)Duties:•Building long term sustainable relationships with both Client and Ad Agencies.•Managing day-to-day campaign projects, setting up programmatic deal IDs and overseeing campaign performance from initial concept to delivery stage•Managing overall account management performance and customer satisfaction towards both client and ad agencies and reporting on the status of projects and providing weekly tracking and campaign reporting.• Optimize campaigns daily to achieve client goals (SOI)• Execute insertion orders (IO’s) based on agency/client specifications.• Implement critical suggestions in improving campaign status• Ensure all orders adhere to creative, technical and legal specifications.• Interact and effectively communicate with all advertisers, agencies, implementation partners and publishers which include programmatic and rich media publisher partners.• Managing and reporting of weekly POA Sales Reports.• Communicate with ad operations facilitate ad campaigns launches using internal workflow systems.• Track/monitor campaigns and forecast campaigns through ad network via the forecasting tools.