End-to-end responsibility for the entire marketing calendar with the goal of planning assets a minimum of 3 months ahead. This included but was not limited to;> Email marketing> Social Media> Affiliate Marketing

This role came about after I pitched my vision of a new brand to the owner. The pitch itself involved a vast amount of market & consumer research. Once I had the green light I was tasked with the wide array of needs a new brand has, such as;> Identifying target customer & target market> Workshopping brand story & values> Defining the product range> Competitor research> Web design> Google Analytics & Tag Manager set up

Joining in mid-2020 when the company was experiencing a huge increase in inquiries I was hired for my wide range of experience, energy, organisation, time management & Excel skills. The company had needs in many different areas but only the budget & office space for one employee.This led to a very enjoyable & challenging mix of work. > I created a bespoke Excel spreadsheet to speed up & reduce errors in kitchen quoting. I achieved this through automation wherever possible taking the average quote time from a full workday to just 2 hours on kitchens with 100's of individual elements & 1,000,000's of potential combinations.> Improved efficiency & communication in the office & with contractors on-site by replacing physical whiteboards with Google Sheets.> This was especially effective during lockdowns where people were enabled to be much more efficient working from home than they had been.> My previous experience working remotely proved to be invaluable for a workforce who had limited working from home experienceDuring my time with the company I helped launch a separate e-commerce only company offering replacement kitchen doors, I had input on; > Website design > Payment methods > SEO strategies > Introducing new product verticals Directly handled; > The order process with our 3rd party door supplier > Customer service > Our review platform ‘Trust Pilot’Being a start-up there were the normal teething problems but I’m happy to say during my time these were identified, overcome & resolved to avoid repeats with turnover increasing steadily.My time management between the two companies was solely my responsibility & directed by workflow. I do enjoy this level of autonomy, drawing on a methodical approach & willingness to problem solve through my workload.

With Diamond Style's continued growth in China and the APAC region generally I took the opportunity to fulfil a life long dream of living in Australia.This move brought me closer geographically & more in line with the working day of our partners in our fastest-growing region. It also allowed me to focus solely on one region, which increased the level of service these partners received. As a result Diamond Style hit £2 million in turnover for first time.Being the only member of the company close to the Asian timezone my role became even more operations focused, tasked included;> Turning sales data into production forecasts & capacity planning on a SKU by SKU basis> Ensuring asian market specific literature was available in the correct quantities & present with each item> Realtime communication with factories on behalf of the buying team when needed> Maintaining detailed spreadsheets that provided a clear picture for my UK based directors

With my move from Head of UK Sales to Head of Business Development I have been able to take a step back from day to day selling, allowing me to focus on a much wider range of factors affecting the long term growth of Diamond Style. Being promoted to a role with more of a long term strategic focus has been a goal of mine from the start & one I am proud to have accomplished, supported by other departments this role will include but is not limited to;• Product sourcing – creating a sustainable product pipeline.• Year round marketing opportunities – including social media brand presence.• Actively involved in the recruitment process.• Reviewing/improving front & back-end web functionalityThis promotion has also given me greater managerial responsibility with an increased team to motivate & maximise. Comfortable working to & setting KPI’s I’ve placed a strong focus on customer service ensuring our CS team strive for the highest possible metrics in customer satisfaction. I also keep a keen eye on our sales division allowing me to monitor sell through rates of new product, marketing ROI & customer web experience through our monthly sales targets.

Upon my promotion to Head of UK Sales I was able to make a larger contribution to Diamond Style. From re-branding the website to diversifying the product range, we have now been able to secure many more quality partners outside of the UK. This lead generation has transformed our opportunities for 2014.• Increased distribution division T/O by 126% in the first 6 month's of assuming divisional control• Increased worldwide T/O to £500K annually• Increased non UK sales by 33%• Oversaw & manage a 50% increase in the sales team

I joined Diamond Style as it's first employee to help meet the demands of this rapidly growing company. I achieved good success in my first 8 months leading to a promotion to Head of UK Sales.• Grew predominantly UK based T/O to £250K annually• Increased partners by 50%• Increased revenue with excising partners by 20% year-on-year

I joined David Shuttle Ltd on a 9 month contract to assist the current logistics manager, due to a personal change & with Christmas fast approaching I was asked to manage the logistics team through this crucial time of year. Due to other commitments I was unable to extend my 9 month contract when asked so was then responsible for training my replacement. • Redesigned the logistics departments physical layout & procedures to achieve set targets• Increased dispatch volume by 30% • Decreased broken/incorrect item return to below target of 1%