Grant Belcher

Grant Belcher Email and Phone Number

Co-Founder and Head of Strategy @ Big Brand Theory
Sydney, NSW, AU
Grant Belcher's Location
Greater Sydney Area, Australia
Grant Belcher's Contact Details

Grant Belcher personal email

n/a

Grant Belcher phone numbers

About Grant Belcher

I've always been fascinated by how things work and the pursuit of life's truths. After starting a career as a computer programmer/operator, I became obsessed with human behaviour and the psychology of effective branding. I wanted to provide a more predictable path to marketing success, but I had so much to learn. Then it was time to make my move, to work with smart people on providing greater certainty to marketing and more predictable results - what did I discover? Distinct brand assets, differentiation, knowing who you are and what your customer really wants. The final piece was the embrace of AI - not to replace people, but to augment them, to provide the scale and speed to human creativity, strategy, empathy and nuance.So, if you're a little sceptical of marketing, want greater certainty, want to know more about trust and differentiation as a driver of success, and want to power your growth with the right AI augmentation, then join me. I'll share what I can and throw everything I have at gaining you the success you've been looking for.Achievements:* Certified AI Marketing Professional - AI Content Creation 2024* Certificate Behavioural Economics & Neuromarketing 2021* Certificate Marketing Psychology and Consumer Behaviour 2021* Launched Australia's first Brand Impact Simulator 2020* Developed Brand Trust Diagnostic tool 2020* Developed Brand-Trust Growth formula 2019* Authored “Hearts & Minds” Branding Methodology, 2017* Received the Cisco Australia Partner Marketing Manager Recognition Award, 2010* Awarded Winner of the Hewlett Packard National Partner Marketing Challenge, 2010* Gold Award Winner - REIV for “Best Campaign” for Colliers International, 2006* Marketing Columnist for My Business magazine 2002-2004* Guest Presenter for the International Branding Conference, Sydney 2004* Authored “Mindshare Marketing Methodology”, c2001

Grant Belcher's Current Company Details
Big Brand Theory

Big Brand Theory

View
Co-Founder and Head of Strategy
Sydney, NSW, AU
Grant Belcher Work Experience Details
  • Big Brand Theory
    Co-Founder And Head Of Strategy
    Big Brand Theory
    Sydney, Nsw, Au
    View
  • The Measured Marketer
    Ai Marketing & Brand Strategist
    The Measured Marketer Aug 2024 - Present
    The Measured Marketer are a Hunter-based, B2B-focused marketing consultancy delivering research-led, digitally-informed strategic marketing, support and analysis to Energy, Defence, Manufacturing and SME companies. My role is to oversee the augmentation of AI capabilities to our customer's marketing to leverage human creativity and innovation with the speed and scale of automation.
    View
  • Intellificial
    Marketing Advisor - Ai
    Intellificial Dec 2022 - Present
    Sydney, New South Wales, Australia
    Intellificial are leaders in Activated Intelligience solutions, a more scalable, secure and responsible approach to Automation and AI. I provide marketing advisory services in support of their brand strategy, marketing planning, revenue goals, content marketing, social media strategy and marketing AI
    View
  • Cybermate
    Advisor - Cybersecurity Marketing
    Cybermate May 2022 - Present
    Sydney, New South Wales, Australia
    I'm honoured to be invited as Consulting advisor on brand and growth marketing for Cybermate. Cyber threats are one of the fastest-growing challenges for SMEs so it's a privilege to contribute to the goal of making Australia the most cyber-secure nation on earth. Designed specifically for SMEs, Cybermate is the first affordable cyber security training and awareness platform that reduces behavioural risk and achieves compliance with Australian cyber security standards.
    View
  • Blue Hat Green Agency
    Director - Brand And Growth
    Blue Hat Green Agency Mar 2018 - Jul 2024
    Sydney, Australia
    BHG is a leading trust-based brand and marketing agency focussing on the B2B and Technology industries. My role was responsible for helping business define a compelling, trust-driven brand to unlock strong, sustainable revenue growth through clever ideas, engaging message psychology and tactics to reach the largest audience possible.
    View
  • Gridware
    Head Of Marketing & Digital - Cybersecurity
    Gridware Aug 2022 - Jan 2024
    Sydney, New South Wales, Australia
    Gridware is a leading provider of full-spectrum cyber security consulting services. My Responsibilities included brand strategy, marketing strategy, growth strategy, SEO, SEM, Event Marketing, and content marketing.
    View
  • Mezzanine.Co
    Consulting Brand Growth Strategist
    Mezzanine.Co Mar 2018 - Jan 2019
    Newcastle & Sydney
    Grant is a visionary strategist with an extraordinary ability to build purpose-driven positioning strategies alongside viable business models, connecting short-term results with long-term brand goals.Grant has worked in varying capacities alongside Mezzanine for more than 14 years and now plays the role in bringing brand strategies to life through agile and intentional marketing activities. He’s an innovative marketer, unbound by “what has been” or traditional approaches to complex marketing problems. His passion is for developing strategies and processes that are specifically built for the unique challenges and opportunities of purpose-driven organisations.As a brand positioning expert, Grant believes brands grow by tapping into the brand purpose to create memory structures which help businesses get noticed, aid recall and build trust with audiences through distinctive brand messages. His expertise covers; Global Branding, Rebranding and Positioning, Connecting Purpose and Positioning for Maximum ROI, Marketing Path Optimisation, Digital Marketing Strategy, Conceptualising Strategic Vision, Performance Marketing and Content Marketing & Marketing Automation.
    View
  • The Certainty Principle Pty Ltd
    Head Of Strategy
    The Certainty Principle Pty Ltd Nov 2016 - Apr 2018
    Sydney
    The Certainty Principle is a full service Creative Marketing Solutions Agency designed to provide all businesses a level of marketing certainty usually only enjoyed by large scale enterprise. My role as Head of Strategy was to provide Direction to client business strategy, brand strategy, positioning, differentiation, competitive strategy as well as strategies in digital marketing, marketing strategy, content marketing and other tactics.
  • Computer Systems Australia
    National Marketing Manager
    Computer Systems Australia Jul 2012 - Nov 2016
    CSA is Australia's leading integrator of risk-tolerant information and communications solutions to Health, NFP, Government, Mining, Manufacturing and Education. I work closely with senior marketing roles for Global IT giants. I am responsible for Brand Strategy, Digital Strategy, Content Marketing, Marketing Automation, Web, SEO, SEM, Experiential, Event Marketing, Sponsorship and extensive experience in lead generation digital campaigns and Vendor channel management supporting multiple product portfolios in Unified Comms, Server, Storage, Virtualisation, Public/Hybrid/On-Prem/Private Virtual Cloud Computing, Collaboration, Mobility, Security, Networking, Business Intelligence, Composable Infrastructure, Productivity Solutions and more.
    View
  • Csa - Computer Systems Australia
    Marketing Manager
    Csa - Computer Systems Australia Nov 2006 - Jun 2012
    Newcastle, Australia
    CSA is a national mid-market systems integrator. My role as marketing manager involved working closely with senior marketing roles at HP, Microsoft, Cisco and other global vendors. Reporting directly to the MD I was responsible for lead generation campaigns and events supporting various product portfolios in Unified Comms, Server, Storage, Virtualisation, Cloud Computing, OEM, Security, Networking, Software.
    View
  • Adcorp
    National Account Director / Senior Strategist
    Adcorp Jan 2005 - Dec 2006
    Sydney
    Adcorp is Australia's largest locally owned Advertising agency. My role was to oversee the agency's largest client and offer strategic direction to the account. I Worked on various major accounts providing Brand and Campaign Strategy/Planning to segments such as Real Estate, Employment, Not-for-Profits, Shipping, Finance and other industries.
    View
  • Nuro Marketing
    Director Brand Strategy
    Nuro Marketing Nov 1999 - Sep 2004
    I was a partner in this strategic marketing and brand consultancy. I also authored the "Mindshare Methodolgy" in 2000 and was marketing columnist for various national business publications
  • Forward Vision Information Technology
    Marketing Director
    Forward Vision Information Technology Jul 1994 - Nov 1999
    Software development company specialising in accounting, payroll, Point of Sale and stock control software in the hospitality, registered club and retail industries.

Grant Belcher Skills

Lead Generation Marketing Strategy Digital Marketing Marketing Communications Marketing Online Marketing Branding And Identity Brand Management Brand Development Advertising Strategy Social Media Marketing Email Marketing Demand Generation Go To Market Strategy B2b Marketing Online Advertising Digital Strategy Management Web Marketing Business Development Strategic Partnerships Integrated Marketing Brand Awareness Public Relations Account Management Marketing Management E Commerce Digital Media Content Marketing Cloud Computing Campaign Management Brand Architecture Channel Partners Social Media Business Strategy Search Engine Marketing Search Engine Optimization New Business Development Direct Marketing Strategic Planning Multi Channel Marketing Print Management Information Technology Product Marketing Partner Management Event Management Leadership Marketing Automation Customer Relationship Management Analytics Brand Strategy

Grant Belcher Education Details

Frequently Asked Questions about Grant Belcher

What company does Grant Belcher work for?

Grant Belcher works for Big Brand Theory

What is Grant Belcher's role at the current company?

Grant Belcher's current role is Co-Founder and Head of Strategy.

What is Grant Belcher's email address?

Grant Belcher's email address is gr****@****een.com

What is Grant Belcher's direct phone number?

Grant Belcher's direct phone number is +614126*****

What schools did Grant Belcher attend?

Grant Belcher attended Udemy Alumni, Udemy Alumni, Udemy Alumni, University Of Newcastle, University Of Newcastle, Hunter Institute Of Higher Education (Hihe), Newcastle College Of Advanced Education.

What skills is Grant Belcher known for?

Grant Belcher has skills like Lead Generation, Marketing Strategy, Digital Marketing, Marketing Communications, Marketing, Online Marketing, Branding And Identity, Brand Management, Brand Development, Advertising, Strategy, Social Media Marketing.

Not the Grant Belcher you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.