Deliver strategic sales, marketing, and organizational solutions that drive measurable results, expand market opportunities, and elevate company culture. Focus on comprehensive assessments, data-driven performance systems, and tailored tools to foster sustainable growth.• Sales & Marketing Automation: Developed a CRM platform that automates appointments, follow-ups, and engagement, boosting revenue growth and customer experience across niche segments.• Strategic Business Consulting: Partner with leadership teams to simplify complexities, identify challenges, and create tactical tools that align with organizational vision, driving long-term success.• Financial & Operational Audits: Conduct 360° business health assessments using PPP+T Analysis (People, Process, Projects, Technology) to uncover insights, mitigate risks, and identify growth opportunities.• Digital & Marketing Innovation: Implement custom AI solutions, web, and print marketing to increase profitability and market presence across various sectors.• Strategic Negotiations: Negotiated a book licensing deal with Puppy Dogs & Ice Cream, driving 5x sales growth pre-acquisition by Scholastic. Coached a $20M business owner through succession planning, facilitating a successful M&A with a $110M private equity leader.• Political Campaign Leadership: Led a U.S. Senate campaign, implementing CRM infrastructure to enhance voter engagement and strategic outreach.• Executive Coaching: Guide executives in culture transformation, retention, and operational efficiency, aligning performance objectives with company goals.

Led the strategic execution and operational leadership for a premier commercial flooring and window-covering contractor, renowned for award-winning projects with enterprise general contractors, high-profile developers, and large-scale end-users across multiple industries and markets.• Revenue Growth & Profitability: Increased revenue by 16% year-over-year and enhanced cash flow while overseeing sales, operations, and profitability across five major markets, with projects spanning 20+ states.• Strategic Leadership & Expansion: Spearheaded pipeline optimization, expanding market share geographically and across key segments (multi-family, healthcare, education, government, workplace, and hospitality). Grew team and presence through strategic selling and collaboration with stakeholders.• Data-Driven Decision Making: Integrated robust data analytics into sales and project management systems, creating a unified platform for sales forecasting, WIP tracking, and financial reporting, leading to more accurate decision-making and improved team collaboration.• Organizational Transformation: Led major organizational restructurings, developing and promoting 12 new leaders into project teams with clear business plans. Each was designed to support long-term scalability at $25-30M in revenue.• Vendor & Dealer Program Development: Established and scaled a successful Dealer Program with key vendor partners, curating product offerings that enhanced market competitiveness and operational efficiency. Expanded supplier networks to improve ROI and service delivery.• Cross-Functional Team Leadership: Collaborated closely with Operations Managers and subcontractors to ensure seamless project execution, enhancing customer satisfaction and team productivity. Aligned cross-functional teams to support project seasonality and business growth.• Industry Engagement: Fostered a culture of proactive engagement with the A&D community, elevating DCO's industry presence in Atlanta and beyond.

Responsible for P&L execution, business development, and profitability growth for a nationally acclaimed commercial flooring contractor that earned the honor of “Best Place to Work” in Los Angeles.• Strategic Growth & Profitability: Tripled revenue while enhancing operational efficiency, implementing data-driven dashboards, automated systems, and safety protocols. Expanded market presence across new geographies and segments.• Leadership Development & Culture Transformation: Built and led a high-performing sales team, developing next-generation leaders and aligning KPIs with expectations to foster a culture of accountability and transparency.• Operational Optimization: Integrated MAP Management and "Business by the Numbers" systems, improving cash flow, profitability, and accountability.• Vendor Partnerships & Brand Positioning: Developed exclusive vendor partnerships, securing private labels and market advantages. Enhanced brand presence through industry awards, media engagement, and leadership roles within national organizations like Starnet and FCICA.• Crisis Management: Successfully navigated the COVID-19 pandemic with clear communication and safety initiatives, ensuring operational continuity and maintaining team morale.• Sales & Client Relationships: Personally contributed over $13M in sales as an Account Manager before transitioning accounts to newly developed leaders, ensuring seamless client transitions.

From political consulting to management of a comprehensive marketing strategy, I worked hand-in-hand with Bart McLeay and his team to develop a campaign worthy of victory. Bart was a 2014, Republican candidate for the United States Senate's open seat, vacated by Mike Johanns of Nebraska.With just a few days notice, I created a campaign website prior to the candidate's public announcement. I quickly adapted a Wordpress-based site to a comprehensive CRM and data management platform called Nationbuilder, which allowed all communication tools (social media, email, text, etc.) to be integrated into one system. This system became the primary source of campaign contributions and voter engagement efforts.Trailing late in the polls, we needed to make a splash with a television ad. The goal was to create a 30-second commercial that was both witty and positive (not an attack ad). After reviewing hours of town hall and debate videos, I suggested that we use soundbites from competitors who couldn't help but agree with Bart's message and policy platforms over months of debates on the campaign trail. The ad garnered praise by voters and fellow candidates alike, who appreciated the positive "endorsements" by Bart's competitors.

Led daily operations and P&L management for three retail flooring locations, driving market expansion and profitability during pivotal time.• Market Expansion & Sales Growth: Scaled the business from 1 to 3 locations by developing new opportunities in residential, commercial, and investment spaces, increasing market share and retail presence.• Strategic Marketing & Rebranding: Launched a six-figure marketing campaign focused on ROI, customer loyalty, and A/B testing, boosting engagement and profitability. Expanded the service offering to include high-end products and private-label solutions.• Niche Division Growth: Grew RV remodeling division by 5x through innovative service offerings and partnerships, establishing the business as a one-stop-shop.• Decisive Action: Navigated Great Recession by executing strategic pivots, including lean management, inventory liquidation, and vendor renegotiations.• Operational Leadership & Profitability: Contributed over 40% of annual sales volume at a 40% gross profit margin. Developed an advanced inventory management system that linked multiple locations and real-time stock availability, enhancing operational efficiency.

Reestablished Pat’s RV Carpet & Flooring as ROUTE 66 RV (a division of Pat’s Carpet) – a single-source and trusted renovation provider serving RV owners across North America• Grew niché business substantially (by over 5x) in a down economy by integrating over 25,000 new products into product offering• Expanded service options beyond traditional carpet and flooring replacement model by brokering vendor partnerships to avail services clients (RV owners from across North America) with a single-source solution (one-stop shop) while visiting Southern California• Responsible for generating and closing all sales for B2C (in store, on location, and over the web) and B2B wholesale clientele• Developed a wholesale, B2B sales model after losing market share to multi-billion dollar RV remodeling competitors by reestablishing nichéd expertise, offering exclusive flooring finishes, and a subcontracted alternative to their own in-house labor options (we could do it faster and better for less)• Project managed each installation with a team-centric and incentive-based approach, improving efficiency, quality control, and personal accountability• Independently researched and trained staff about proper product use, from flooring to furniture, mattresses to RV parts and accessories• Managed creative and budgeting for all marketing efforts, from print to web, promotions to grassroots, and created all marketing content

Supervised a staff of over 100 employees while performing Stadium Operations, Security, and Guest Relations functions throughout the Major League Baseball Spring Training season and all other off-season events at Tempe Diablo Stadium Complex• Collaborated and supported the needs of the City of Tempe; Parks and Recreation; stadium clients, including MLB, MiLB, Angels Baseball's Players and Staff, Arizona Fall League, and other professional and amateur baseball leagues; national and local media; elected officials; Tempe Diablo volunteers; sponsors; fans; and contractors throughout the course of daily operations and a $21 Million stadium renovation project / complex expansion• Led and provided hands-on oversight for vital functions throughout the facility including Operations, Media / Public Relations, Law Enforcement, First Aid assistance, Promotions, Ticket and Guest Relations, daily staff assignments and briefings, and all other necessary functions related to events, their sponsors, or the stadium’s general welfare• Provided marketing creative and deliverables, including credentials, stadium signage, and other print marketing for Tempe Diablo Stadium, Angels Baseball, and Special Event Vendors / Users

Efficiently and effectively responded to the needs of the Congressman and his Staff, while serving the Constituents of California's 48th Congressional District.• Coordinated research efforts and provided written reports about significant legislative bills and issues influencing domestic and foreign policy• Monitored CRM entries and coordinated automated responses to address concerns of constituents and VIPs about key congressional issues• Aided the Press Director with strategic matters of Public Relations by monitoring and researching national and local news stories, and those issues closely associated with the Congressman, his Committees, and California's 48th Congressional District• Assisted production of the Congressman’s television show, The Washington Report• Developed web and video content for the http://cox.house.gov website, including current issues, speeches, and events• Coordinated Constituents’ visits to the Washington, DC area by creating itineraries, assisted in the coordination and planning of high-profile events, and served as a Congressional Liaison while providing VIP tours of the United States Capitol