meet the edge is a design studio based in Brooklyn, NY.Elevating Experiences. Cultivating Community. Delivering Design.

On the founding team of Collective -- a coalition of artists, musicians, and producers who combine to create large scale projects that mix social commentary, art, and public spectacle. We tell stories through experiences.

Assisting COO with operational needs and strategy support in building a new DTC non-alc apéritif inspired by the Mediterranean. From supply chain to logistics I help ensure the backend of our *soon to launch* beverage is running as smooth as a glass of GHIA!

Building marketing initiatives (online // offline) and brand partnerships roadmap for SuperReal -- an immersive projection mapping spectacle at Cipriani's historic 25 Broadway, powered by Moment Factory. SuperRealNYC.com // @SuperRealNY

Founded by JAY-Z, Roc Nation is a full-service management, music publishing, and entertainment company. I developed marketing campaigns for artist tours, single // record releases, integrated digital strategy, and assisted with brand collaborations for company + artist growth. I interacted with our digital streaming parter TIDAL, Live Nation, Roc Nation Sports, and Roc Nation Latin. Additionally, I utilized MediaBase software to track analytics of Roc Nation artists.

As one of the most disruptive, fastest growing, and obsessively engineered consumer brands, I helped carve the path for Casper's offline footprint by opening up the World Trade Center pop-up location. Part of my mission was to ensure that the experience created was unique, personalized, and hospitality-driven. The immersive space allowed guests to connect with innovative Casper sleeping products in carefully crafted rooms that elevated the story behind the brand. With visual integrity at the forefront, and extensive product knowledge and expertise on display, I translated the ease of online shopping into a thoughtful experience that also maintained a healthy sales pipeline.

As campaign manager of the Jennifer O'Rourke Abington School Board campaign I was responsible for branding an unknown candidate and bringing her to the masses -- 46,000+ voters in Abington, PA. Through a coordinated effort of leveraging social media/SEO, developing innovative marketing strategies, and consistent community outreach, Jennifer became one of the most well-known candidates in addition to being the most accessible to voters in a short timespan.

As an intern at SoulCycle HQ I assisted with inventory allocations to studios and inventory transfers between locations, helped manage studio inventory levels, supported inventory management of the SoulCycle Web Store, and worked with PR and Marketing teams on all Retail-related projects. Additionally, I became proficient with JD Edwards -- an Enterprise Resource Planning (ERP) software package developed by Oracle.

I had the responsibility for helping to open the first SoulCycle studio in Pennsylvania. From front desk tasks, setting-up riders on our specialized bikes, managing retail, prepping instructors, and establishing the SoulCycle brand in ADMR -- I played an integral role in creating an experience for riders. I accomplished my goal of enhancing the rider experience by providing a luxury level of service throughout the studio and beyond. I'm proud to have made an impact on the health, wellness, and fitness industry.

Under Comcast mentorship I was elected by fellow teammates as President of OneLove -- A Philadelphia start-up company comprised of selected high school students with a common goal of creating a business with a social conscious. For every five blankets sold, one was donated to Project HOME -- a local non-profit organization that helps find permanent housing for the homeless in Philly. This partnership evolved into a retail event that I organized. In addition to our charitable blanket element, all remaining profit was donated. Under my leadership I oversaw eighteen students and led our team to raise investor funds and net gross $12,000 in a short seven week selling period -- far superior to our competitors in the regional competition. I learned and implemented the three most critical skills of the business world: communication, collaboration, and crafting relationships. Overall it was an extremely valuable and transformative experience to have been a part of.

When I initially started my "first job"​ search, I immediately resonated with the Banana Republic brand. Not only in the fashion sense, but rather the adventure aspect. Ever since I was young I've had a passion for traveling and exploring the world. I researched the roots of BR and and discovered they were built on the same foundation. Appearing presentable is crucial for success in any business endeavor and, even though I don't see myself entering the fashion industry, a good sense of style (and a nice cologne) can go a long way! As the youngest Brand Ambassador ever hired at the BR location at the King of Prussia mall, the largest retail mall in the U.S. based on leasable space, I was tasked with overseeing the men's department. This role put me in charge of maintaining everything from register, to fitting rooms, to being out on the floor selling suits and Banana Republic Cards (brand credit cards). I viewed my position as more than just a sales associate, I was a brand ambassador attempting to build confidence in clients through apparel. Whether someone was looking for help on what to wear to their big interview or wanted to wow their date, I took great pride in being a part of the process. After all, clothing has the power to make someone feel comfortable and confident. I learned the valuable skills of communicating with clients and coworkers, building long-term relationships, balancing a healthy schedule with school, and maintaining a strong work ethic filled with multi-tasking! Having the opportunity to start my career with a company as well-respected and socially/environmentally conscious as Banana Republic (GAP Inc.) is an experience I'm grateful for.

Grant Plotkin is the Founder and Lead Innovator of Change at Time4Tomorrow - Sparking Discussion, Making Powerful Progress, and Changing the World. Time4Tomorrow (T4T) is a digital social action movement that is changing the world through positivity, our base "4"​ change, and by utilizing the valuable voices of the inidividual with an empthasis on the younger generation - the future leaders of tomorrow. Along with an initiative of bringing awareness to issues facing the entire world, T4T prides itself on being an accepting, supporting, and forward-thinking platform for progress and/or solutions to be made for the better of all humanity.As a self-procliamed "news junkie"​, Grant became an avid world watcher and realized that there were too many problems in the world today, but had an idea - what if we started having meaningful conversations which could help find solutions to these issues? Grant and T4T's philosphy is that WE have the power to change the world and utilize everyones individual, personal, important voice for the better. T4T's success depends on everyone being willing to have open-minded talks about these issues which WE (the younger generation) will soon be facing.It only takes one person to make a difference. The person with a dream, an idea, a voice - is the type of person who makes progress in the right direction! YOU are the change you want to see in the world and EVERYONE has a voice. The real question is if you're using it for the right reasons. So if you are someone who is motivated, passionate about a topic close to your heart, and believe the world can be a better place for all of humanity, click "Like"​, give us a shout-out, join the movement, because after all...tomorrow's only a day away.