Senior Experience Designer
CurrentDesigning digital products and experiences that align with user requirements and organisational objectives.Aiding in the creation, documentation and upkeep of design systems and guidelines to ensure consistency throughout projects.Carrying out heuristic analysis and benchmarking to help inform design decisions.Conducting information architecture audits and presenting proposed structures.Performing user research, workshops, and testing to steer design decisions and authenticate design solutions.Prioritising accessibility and inclusivity, in accordance with WCAG 2.1 guidelinesMentoring and coaching junior designers, providing guidance and feedback to aid their development.Continuously improving design processes and workflows to enhance efficiency and the quality of work.Clients: Banca Ifis, Indesit, Intesa Sanpaolo, Intimissimi, LSEG, Maserati, Nestlé, SACE, TIM, Vodafone.