Graye Smith Email & Phone Number

Los Angeles, California, United States

Strategically leading the development of a soon-to-be-released cutting-edge AI-driven online platform, setting a transformative direction that aligns with emerging market trends and user demands. Successfully launched an MVP platform that reshapes user engagement and accessibility in a unique and data-driven online industry.Leading concept collaboration with technology teams to integrate advanced AI algorithms to provide users ideal access to data and news, establishing a unique, highly tailored user experience. This strategic integration positions the company as the leader in innovation in this space.

Calabasas, California, United States

Developed and executed comprehensive digital product strategies that align with company mission and vision. Utilized market trends, customer feedback, and industry best practices to make continuous process improvements. Defined clear product roadmaps that outlined evolution of digital product portfolio. Collaborated with cross-functional teams to implement successful go-to-market strategies. Monitored competitive landscapes and conducted market research to identify growth opportunities and inform product decisions.Lowered expenses related to user fraud with creation of scoring system> Constructed evaluation system to build user scoring system> Performed real-time user testing to prove scoring system effectiveness> Transitioned company away from third party services to cut expenses significantlyKEY COMPETENCIES: Data Analysis, User KPI Development, Machine Learning, Product InnovationRaised operational efficiencies 250% with robust project management protocols> Introduced effective project management tools and methods to the introductory product team> Identified and corrected miscommunication points between product and development teams> Reinforced proper product management processes with stakeholders and development teamsKEY COMPETENCIES: Project Development & Management, Protocol Development, Procedure & SOP, Best Practices, Product Documentation

Encino, Ca

Developed and executed comprehensive digital product strategies that align with company mission and vision. Defined clear product roadmaps that outlined evolution of digital product portfolio. Collaborated with cross-functional teams to implement successful go-to-market strategies. Monitored competitive landscapes and conducted market research to identify growth opportunities and inform product decisions.Boosted user adoption 700% through effective product development> Identified and aligned user needs to product goals through effective data analysis and creative solutions> Endorsed successful promotion campaigns identified through user research to be effective adoption tactics> Advocated for clear brand communication and simple UI/UX to reduce friction in user flowKEY COMPETENCIES: Brand Development, User Experience Design (UED), Risk Analysis & Management, Data Metrics and Analysis, KPI Development

Acted as key driver in shaping product design strategy and delivering outstanding user experiences. Fostered culture of innovation, collaboration, and excellence in design. Continuously pushed the envelope in design thinking and user-centered practices. Established and maintained design systems and guidelines that ensured consistency and scalability across all products and platforms. Implemented user testing and feedback mechanisms to validate concepts, optimize user experiences.Elevated Net Promoter Score from 22% to 85% with data-driven approaches> Utilized data analytics to thoroughly assess existing UI/UX and identify pain points> Championed user-centric approach to emphasize the importance of needs, preferences, and concerns> Monitored NPS improvements to provide clear indication of optimizations successKEY COMPETENCIES: NPS, Data Analysis & Management, User Experience Design (UED), Product Innovation, Digital Marketing, Advanced Problem-Solving

Master Of Science - Ms, Integrated Design, Business And Technology, 4.0

Focused program on developing advanced design-thinking skills in discovery of innovative products that utilize cutting-edge technologies.

Fine Arts, Design

Awarded "Outstanding Art Student of the Year"