“Talent hits a target no one else can hit; Genius hits a target no one else can see.”-Arthur SchopenhauerGenevieve Roch-Decter, CFA, is the CEO of GRIT a financial media company democratizing access to institutional insights for the masses. She founded the company after realizing that only the top 1% were getting the best insights. Genevieve has built a large community of smart, fun, and edgy investors around the other 99%, with +245,000 subscribers around the world! Investors include institutional investors, wealth advisors & regular people who are “Relentlessly Chasing ROI”.Subscribe: gritcap.io From 2006 to 2020, Genevieve built Grit Capital into a premier boutique consulting firm for small-cap companies in Canada. Specializing in connecting small public and private companies with institutional and retail investors, Grit Capital represented numerous clients, hosted global conferences and roadshows, and amassed a large social media following. In 2020, Grit Capital evolved into a dynamic financial media company.From 2007 to 2016, Genevieve held multiple roles at LDIC, an asset management firm headquartered in Toronto with approximately $600MM in assets under management. Initially serving as an Equity Research Associate, she advanced to the position of Investment Analyst in 2008. In 2011 December, Genevieve was appointed and approved as a Portfolio Manager of LDIC. She oversaw a diverse range of funds and LDIC models, including the Redwood Global Small Cap Fund, LDIC North American Small Business Fund, LDIC Growth model, LDIC Aggressive Growth model, LDIC North American Infrastructure Fund, and LDIC Healthcare Special Opportunities Fund. Genevieve received her Chartered Financial Analyst (CFA) designation in 2011, and the Level 1 Charted Market Technician (CMT) designation in 2009. She helped raise ~$100MM in AUM for LDIC across various fund products. She attended the Harvard Business School Executive Education for Private Equity & Venture Capital in 2016. She and her content has been featured on FOX, Bloomberg, VICE, New York Post, The Globe & Mail, The National Post and BNN. She is an avid skier, tennis player, golfer and wake surfer.