At Crescendo Home Theater I communicate with vendors on a daily basis, create social media content for all pages using Canva,book/attend promotional events to spread brand awareness and will attend on site home theater installations.

• Implemented a niche marketing strategy, branding principles, procedures and practices to bring to market a line of Virgin Hair Extensions aimed at a target audience.• Purchased wholesale from Chinese hair suppliers, negotiated pricing while learning Chinese to maximize results and sold retail all aspect of hair extensions for all races face to face for 4 years and transitioned to completely online sales thereafter. • Became the sole operator of daily marketing, sales outreach, customer service, and shipping returns. • Used $300 to start the business that netted $45k-$101K for 6 consecutive years. • Organically grew social media presence to more than 9,000 followers with continued daily engagement posts & repeat clients through word of mouth.