Greer Mcvay Email & Phone Number

Sacramento, Ca, Us

Sacramento, California, Us

Engage with elected leaders, community partners, and the public; supporting the strategic goals of SSF. Drive collective impact work with private, public, and corporate philanthropic initiatives. Advance a communications strategy that leverages digital, owned and earned media.

In an agency setting, achieved strong client results by directing cross-functional teams that develop and implement PR, events, communications, image and public speaking strategies across multiple platforms; Established and articulated company/department vision and core value statements, policies and procedures; influenced and advocated positions on complex issues; Supervised and trained staff, cultivating staff competencies to assure alignment with clients’ core business; Created messaging that aided market growth and revenue generation such as copywriting, advertorials, as well as POS, event and promotional collaterals.

Manage the strategic direction and execution of agency communication program. Dynamic executive speech coaching, speech writing and presentation development. Designated agency spokesperson; media relations; community representative; prepare press releases, talking points, briefing documents and associated research and media follow up.Solely responsible for the development and implementation of a strategic communications and brand plan; established brand guidelines; and conduct staff training on brand execution. Draft and prepare fact sheets, news articles and other external-facing collateral (annual reports, flyers, posters, signage, etc.) on topics including the real estate portfolio, capital improvements, real estate development, and issues related to affordable housing; oversee the production and delivery of internal and external newsletters; and contribute to industry publications.

Oakland, California, Us

Aligned comprehensive communication strategies enterprise-wide; Improved market position by expanding communication platforms and integrating social media into portfolio; Provided exceptional customer service for over 150 national accounts; Improved processes by defining and drafting national Policies & Procedures; Strengthened capabilities of integrated team by forming and leading multi-region workgroups. Introduced Web 2.0 functionality to nearly 20 accounts.

San Ramon, Ca, Us

Served as communications architect by presenting communications plans (entailing key message points, distribution, processes and procedures), then convening and training professional communications staff to implement strategies; Served as consultant to senior executives, preparing them for and accompanying them to media interviews; drafted talking points; follow up through article/project completion; Oral and written communications, project management, team leadership, layout, design and production; Managed creative teams and agencies; Courted press, pitched stories, hosted media events and managed press conferences.

Responsible for day-to-day operations, fund development, fiscal management, public relations, grant and education programs, staffing, administration and special events; Maintained and expanded scholarship, grant and education programs in association with 200,000-member State Bar Association, local Bars and CA legal community; Reporting to Board of Directors, executed all phases of bi-directional message distribution; designed marketing and advertising program.

Cultivated statewide support of legislation providing Paid Family Leave (SB1661, Kuehl) on behalf of working California families; Conceived and developed “Share the Care” campaign and served as media spokesperson for the campaign; Solicited and advanced support within business and labor communities; Performed direct mail and outreach activities driving actions in the governor’s office; Supported event planning efforts for governor’s signing ceremony.

Houston, Tx, Us

Managed outreach and audience expansion programs for school districts, student groups, and diverse emerging markets; Served as liaison between theatre and municipal agencies, community organizations, advocacy groups, elected officials and business leaders; Directed over 200 building rentals per year, synchronizing customers’ needs, the theatre’s production calendar, and internal and external resources (e.g., staffing, vendors and performers/celebrities); Developed and implemented facility tours/scripts; Represented functional area in fundraising efforts; Served as media spokesperson.

Us

Managed special projects; Researched Off-shore drilling safety record and drafted report pertaining to inquiry of the US Department of Interior; Performed analysis of Exxon’s National Summer Jobs Program and made recommendations for revision of program; Directed the development of a community vegetable garden in conjunction with area non-profits as part of Exxon’s community involvement commitment; Consulted with senior executives on public affairs programs.

Bethesda, Maryland, Us

M.A. Liberal Arts, Communications

Liberal Arts And Sciences/Liberal Studies

B.A, Speech Communications

Education record