Greg Braun is a Faculty Lecturer: Advertising Strategy, Branded Entertainment, Sports Marketing, Brand Storytelling at University of Michigan. He possess expertise in advertising, interactive advertising, creative strategy, integrated marketing, creative direction and 12 more skills. Colleagues describe him as "Greg was my Chief Creative Officer, working together on an inaugural global advertising campaign for Chevrolet and its sponsorship of Manchester United. From our very first moment, I knew I had found what every client dreams of in an CCO, someone who has the desire and “cred” to build your brand and does so with grace and tact. Greg proved himself to be a trusted partner and creative ally built on his ability to deliver powerful ideas that were steeped in the brand promise and built around a compelling consumer insight. There’s no better example of this than our GoalKeepers campaign that swept the Clios, taking home 5 awards in 2018. His creative excellence is matched by his ability to forge strong working relationships with his clients. What I found most refreshing about Greg was his capacity to truly listen and act upon client input, always finding the win-win creative solution. He was a calming presence due to his respect, kindness and integrity. He modeled these behaviors for his team and groomed them to do the same. If I had to do this recommendation in a tweet. I’d say: @Greg Braun is an upstanding guy who sees promise and good in ideas and people, #award-winning!", "Greg was a respected and valuable member of my leadership team at Innocean. He helped the agency achieve success on initiatives from the Super Bowl, to the Walking Dead, to FIFA World Cup, as well as earning international awards recognition. Perhaps most importantly, Greg was a team player who collaborated with his fellow leaders in the best interests of the agency and the client.", and "Greg is serene. He has total confidence it what he can do, yet he takes the time to listen to everyone around him. He gives great feedback. I'd seen other ECDs give feedback, but not like Greg. He's calm, fair, and clear about what he wants. He always has an opinion, but never clubs anyone with it. He's funny, but not at anyone else's expense. He takes care of his people, even while pushing them hard to deliver. When he meets with clients, he prepares. He could wing it, but doesn't take the clients' needs for granted or take cavalier chances with the work his team develops. All of these things pay off the central approach he takes to work: blow the clients away with bigger and better creative than they expect. And he does. It works well in the long run. It creates the right atmosphere - professional, respectful, and still a lot of fun. Clients who are respected, respect the work. I found out that Greg's not as serene as he seems. He's always thinking long term and focusing on building. There's always a plan there. I expect more great work over the long term and look forward to seeing it."