I create first-in-class marketing solutions that help small-medium sized businesses exceed their revenue goals. I lead a team of freelancers in the strategic and tactical implementation of complex marketing campaigns and systems. I routinely coach/mentor subordinates in order to maximize their skillset and provide a culture and environment for continual growth and development.I create fully built, complex paid media campaigns to include media buying for Facebook, Instagram and LinkedIn.I am an expert in Customer Journey mapping and orchestration . I own each stage of the customer lifecycle and maximize retention and renewals.both on behalf of our clients and for our internal processes.

Directed team to achieve overall marketing campaign success and scale. Responsible for all paid media, lead generation strategies, lead nurture and Patient Lifetime Value.

Hubspot Certified Partner Agency specializing in B2B solutions. Responsible for overall marketing strategy, execution, optimization, testing and scaling. Included inbound tactics and paid media tactics.

I created the first ever Customer Success department and system for a multi-national SaaS company with over 4000 active customers.I used data-driven insights from detailed customer survey, NPS, reviews and direct conversations in order to craft a broad, all-encompassing initiative that created segmented experiences based on customer MRR and leveraged technology assets to delivered tailored messaging and automated flows.I trained and coached a diverse team of Regional Managers across multiple continents how to deliver world-class customer success strategies to their regional client base. Successfully reduced company churn rate by 30% which was a significant impact to retained reveue for the company.