Greg Dechow Email & Phone Number

Venice, Florida, United States

Responsible for creating and executing on strategic initiatives for Enzymedica's digital channels and eCommerce partner websites. Research trends, analyze data and continuously evaluate opportunities to drive growth through the development of marketing promotions, campaigns and programs to elevate the Enzymedica brand. Work collaboratively with the creative team to execute consumer campaigns across all digital channels, facilitating content from writers, designs, photographers, etc. Responsibilities include oversight of Enzymedica's social media and content marketing, as well as influencer, UGC, and affiliate programs.• Partnering with the Digital team, lead the development of content and campaigns for all Enzymedica digital enterprises.• Identify opportunities and create strategic programs to elevate Enzymedica's placement and overall sales on eCommerce retailers.• Develop campaigns for social media platforms.• Support a variety of digital initiatives, including advertising, search engine optimization and MAP enforcement.• Manage the creation of conversion funnels, including those for new customer acquisition.• Create strategies for content to be leveraged across all channels of business.• Translate digital needs to the creative team for the development of required content.• Track and measure marketing outcomes, including marketing activities, response, leads, sales, retention and ROI.• Utilize insights gained through program or campaign performance, market and sales data, market and competitor research, to optimize marketing activities.• Actively collaborate with sales channel leaders on execution of strategies.

Sarasota, Florida, United States

• Launch & oversee Juice’s eCommerce business & digital marketing in North America• Manage 3P marketplace sales & 1P vendor relationships• Develop digital content; including A+ content, copy, product images, brand stores, etc.• Optimize product listings for SEO and organic sales rank• Identify and pursue new eComm distribution channels• Own direct to consumer sales through brand website• Analyze and report on key sales metrics & consumer data• Forecast sales by month and work with production team to ensure sufficient inventory• Create advertising strategy based on top keyword research• Oversee advertising budget and execute ad campaigns

Sarasota, Florida, United States

• Lead & define overarching creative strategy• Oversee Creative Services department: including in-house team of 3 designers, 1 production artist, and 1 consultant in addition to external agencies & contractors as needed• Own ASO’s Digital/E-comm sales: budgeting, account management, creative, branding, and customer support• Represent ASO in relation to Amazon’s Manufacturer Accelerator Program• Create & manage processes & work instructions for Creative Services team per industry best practices and in compliance with Regulatory Affairs & ISO guidelines• Develop, oversee, & maintain owned brands + ASO corporate brand• Select & manage content vendors for web, design, video, illustration, & photography needs• Design a wide array of artwork as needed: packaging, logos, tradeshow booth materials, brochures, signage, e-comm/digital content, brand stores, websites, etc.• Create high quality product photography & illustrations for packaging or promotional use• Copywriting for E-commerce: product titles/descriptions, enhanced brand content, advertising campaigns, etc.Review artwork & printed materials for quality & consistency

Sarasota, Florida Area

• Responsible for ASO's e-commerce business on Amazon (1P and 3P)• Oversaw brand strategy for e-commerce & own brands• Owned Sales, Marketing, & Creative for Amazon.com accounts (Seller Central, Vendor Central, & Private Label)• Product marketing for advanced Hydrocolloid Bandages, Dressings, & Blister Cushions • Interface & support Sales team to ensure business objectives for my categories are being met or exceeded• Compile & analyze market data for relevant categories via Nielsen, Customer POS data, & internal reporting• Design artwork, create photography/illustrations, & write copy as needed to support Amazon businessManage external consultant supporting digital sales

Sarasota, Florida

• Launched ASO's e-commerce business on Amazon (1P and 3P)• Designed brand strategy for digital launch• Owned Sales, Marketing, & Creative for Amazon.com accounts (Seller Central, Vendor Central, & Private Label)• Product marketing for advanced Hydrocolloid Bandages, Dressings, & Blister Cushions • Interface & support Sales team to ensure business objectives for my categories are being met or exceeded• Compile & analyze market data for relevant categories via Nielsen, Customer POS data, & internal reporting• Design artwork, create photography/illustrations, & write copy as needed to support Amazon businessManage external consultant supporting digital sales

Sarasota Fl

• Lead creative strategy, oversee visual direction, and design concepts implementing marketing strategy for print and digital projects• Manage creative services team & project workflow• Lead creative concepts and presentations for business proposals• Brand strategy, creative direction, and lead design for ASO owned retail brands as well as ASO corporate brand• Create high quality illustrations & photography for retail packaging as well as promotional materials/presentations• Manage corporate owned trademarks and creative IP• Responsible for tradeshow booth design and creative support• Direct & design creative for licensed products & packaging

Sarasota Fl

• Own creative vision & leadership• Responsible for corporate branding & ASO owned/national brands in retail • Interface with Sales & Marketing, Executive leadership, & Clients• Own department project workflow and prioritization • Hands-on lead design across a wide range projects• Review all artwork & printed materials for quality & consistency• Manage ASO trademark portfolio• Select and manage external creative vendors• Hands-on execution of high quality product illustration & photography• Responsible for print packaging quality & consistency over a wide range of customers, products, substrates, & printing processes

Sarasota, Fl

Creative lead for ASO Worldwide. Responsible for visual brand development, packaging concepts, sales presentations, promotional materials, product illustration, and product photography. Much of my work is used in marketing presentations to secure new business from our major customers; such as Wal-Mart, CVS, Walgreens, etc.

Design, Illustration, and Photography for consumer goods packaging. Responsible for visual brand development, packaging concepts, sales presentations, promotional materials, product illustration, and product photography. Much of my work is used in marketing presentations to secure new business from our major customers; such as Wal-Mart, CVS, Walgreens, etc.

Sarasota, Fl

Specializing in wedding/event photography, product photography, and architectural photography. I am available for fine art commissions as well live event painting.