MyProxy is an on-demand marketing services agency that provides marketers, and their agency partners, the most valuable asset... time. By delivering fixed price adaptive creative services and industry award winning video production, My Proxy manages the tactical day to day workflows for brand partners, which saves them time and allows them to focus on achieving strategic objectives.

Responsible for the management and service of all clients. Manage and plan the clients’ short and long-term marketing strategies, as well as take responsibility for “bottom-line” accountability. Maintain contact with all levels of management within the assigned clients, particularly Senior Management. Assume the overall management and supervision responsibilities for the Account Team(s) personnel.

Lead all professional medical marketing and commercial stakeholder engagement efforts for the GI business unit, including inline products and emerging compounds • Strategic and operational leadership of advocacy and thought leader initiatives across 2 inline products and late stage emerging products • Development and execution of long range major medical association strategies for inline and developmental compounds in GI market • Responsible for shaping GI commercial education efforts to ensure target segment behavior change / reinforcement • Lead development and execution of a digitally focused multi-channel medical marketing strategy for line GI products to efficiently increase engagement with target audience and increase ROI • Veeva integration experience • Launch and successful deployment of a new advocacy and Thought Leader management function within the GI Business Unit • Collaborated across Brand and Medical Affairs to identify product-specific medical education needs (promotional and accredited) • Identification and use of alternative/emerging education opportunities for strategic peer to peer interaction • Defined and managed all budget and content requirements, including vendor selection and management • Lead cross functional collaboration with Commercial, Regulatory, Legal, Medical, Compliance in the development and execution of Advisory Boards, Major Medical Association and Thought Leader engagement

Oversight of all skill development related to sales, marketing, commercial operations and compliance; including design, implementation and evaluation of training curriculum • Drive the in-depth evaluation and understanding of complex clinical data, ensuring excellence in the delivery of multi channel solutions • Responsible for the consistent use of high impact communication channels to ensure awareness and understanding of neuroscience sales force • Developed and executed training plans for the launch of new ADHD products and product indications • Informed product promotion strategy as a member of the Intuniv Product Strategy Team • Lead the strategic development of new sales training curriculum resulting in increased ratings by our target physicians on “Executional Excellence” Gallop surveys • Managed Leadership development and Sales Manager Training programs

Responsible for the hiring, development, and management of 9 person sales team • Strategic management of 2 inline products to Psychiatrists, Pediatricians and Primary Care Physicians • Achieved above plan performance throughout my tenure as a District Manager

Execution of all skill development activities related to sales, marketing, commercial operations and compliance • Drive the in-depth evaluation and understanding of complex clinical data, ensuring excellence in the delivery training programs • Developed the Neuroscience Business Unit’s e-training initiative to increase training flexibility, efficiency, reach and retention • Trained the largest sales expansion classes in Shire history • Managed the training launch of ADHD co promote sales partners (over 1000 co promote representatives) • Proactively developed and integrated home study and managed care programs into Initial Sales Training for the Neuroscience sales force

Responsible for the promotion of MedPointe’s full product line of prescription products to Health Care Professionals specializing in Allergy and Immunology with consistent performance above 100% to plan against quotas • Consistently ranked in top 20% nationally • Promoted to Area Field Trainer, responsible for training representatives in PA, NJ, DE area • National Managed Care Champion Team member (2006), responsible for leading managed care training at regional and national sales meetings • District Business Analyst (2005), responsible for analyzing performance of 11 territories in the Philadelphia district tracking Rxing data, historical trends, and resource implementation: presented reports to management quarterly

Successfully promote gastrointestinal (Aciphex), chronic pain (Duragesic) and acute pain (Ultracet) to physicians specializing in Rheumatology, Oncology, gastroenterology, Neurology, General Practice, and Internal Medicine, in territory consisting of four hospitals and 150 physicians • Consistently ranked in top 20% nationally • Transitioned from Primary Care Sales Force to Pain Specialty Sales force (1/2004) • Nominated and accepted in management development program (September 2004) • Achieved highest national market share of for primary product (Duragesic) • Grew market share of secondary product (Ultracet) 246% over company share growth target

Managed the largest territory in Southeastern Pa by effectively networking with national and community banks as well as CPAs and financial service firms, to sell business banking products and payroll services • Consistently ranked in the top of the nation • “Top Producer” award winner