Greg Kemenah, Mba Email & Phone Number

Detroit, Mi, Us

Archbold, Ohio, United States

Detroit Metropolitan Area

Delivered go-to-market strategies for start-up companies, small businesses, and universities. Global product lines evaluated include Vacuum Insulated Glass (VIG), Insulated Glass Units (IGU), coated flat glass, residential windows and commercial windows and facades. Strategy outputs included market sizing, competitive analysis, value stream mapping, product pricing, product roadmap and value proposition, and financial modeling for start-up investments.

Auburn Hills, Mi

Led the startup of the Vacuum IG (VIG) product line, from manufacturing to commercialization, fully accountable for the P&L and all associated business metrics.· Assembled and led team of 25 operations, engineering, and customer service representatives to deliver on-time and in budget start-up and ongoing production of made-to-order VIG products, · Implemented ISO, LEAN and Six Sigma methodologies to meet safety, quality, and throughput objectives as defined in the business plan· Defined sales and branding strategy into the commercial buildings and refrigeration markets, achieving sales of $750K during the first year and $1.8M in year 2.· Implemented a pricing strategy that maximized profitability by product configuration, application, order size, and market segment.· Created the five-year strategic plan, global product roadmap, and annual operating plan for the VIG product line.

Auburn Hills, Mi

Managed marketing, innovation, and capital investment strategies for insulating glass product lines.· Utilized voice of the customer research to define the go-to-marked strategy for insulating glass product lines used in commercial and residential construction, commercial refrigeration, and consumer appliance.· Conducted global competitive analysis to define value proposition, pricing strategy, and innovation roadmap. · Prioritized innovation portfolio for development of insulating glass products, organic sealants, and next generation manufacturing equipment. · Developed business case and gained Executive approval for the $15M capital investment in a high-tech, automated VIG pilot production line.· Negotiated $15M in contracts with material suppliers, equipment manufacturers, and strategic launch customers.

Carelton, Mi

Managed team of 10 scientists and engineers and a $2.5M yearly research budge to develop VIG for use in global commercial windows, residential windows, appliance, and refrigeration market segments.· Developed a tempered VIG and supporting manufacturing processes to enable the commercialization of the highest performing (R-13) and most durable (20-year warranty) product for the global market. · Utilized market research and customer feedback to align the VIG innovation portfolio with current and emerging market trends to prioritize development of product, proprietary materials, and patented manufacturing processes.· Negotiated Joint Development Agreements with customers, equipment manufacturers and material suppliers.

Auburn Hills, Mi

Developed growth strategy for $30M laminated glass product line resulting in $4M in incremental sales. · Define and quantified 60M ft2 North America for laminated glass used in building and construction, bullet resistant, and forced entry markets.· Directed multichannel, value chain analysis to determine comparative advantages and go-to market strategy for Guardian laminated glass in the residential window segment.· Integrated Voice of the Customer research from consumers, window dealers, and builders to define product, pricing, and marketing strategy to grow the laminated glass product line 13% year-over-year.

Managed $24M product line across 4 brands for a $130M direct marketing business unit. Defined branding, pricing, marketing, and new product strategies to drive three-year growth goals.• Defined multi-channel marketing and pricing strategies for $24M product line.• Developed go-to-market strategy for entering a $100M adjacent market. • Led operations and finance team to eliminate $400K in slow moving and excess inventory.

Toledo, Ohio Area

Developed and evaluated strategies for acquisitions, new product lines, services, and adjacent market entrance opportunities for $2.2B division supporting 10% sales growth. • Directed multi-channel market research to identify pricing, supply chain, and profitable market segments to define go-to-market strategy for the Owens Corning Atticat® product line. • Managed AttiCat product launch into retail, roofing, and HVAC markets, resulting in $55M of incremental sales.• Defined business case and gained approval for $5M equipment investment supporting new product launches.• Led development of five-year strategic plan and innovation strategy for $1.2B Insulation business unit.

Managed productivity program to support $80M supply contract. Led Kaizen events, managed key projects and mentored $24B supplier personnel to achieve $4M in cost savings.

Mba, Strategy And Finance

Focused study on corporate strategy, finance and ebusiness.

M.S., Chemical Engineering

Activities and Societies: Theta Tau Professional Engineering Fraternity

B.S., Chemical Engineering

Activities and Societies: Theta Tau Professional Engineering Fraternity