Certified Digital Marketing Professional (CDMP) certificated by the Digital Marketing Institute. Proving knowhow of creating Digital Marketing campaigns through Google Shopping using Google Ads, as well as a broader knowledge of video and social media marketing across a variety of platforms.Marketing Executive managing all marketing initiatives at The Carat Shop. Manage and oversee digital marketing and google shopping promotions with a monthly budget. This also involves tracking success of Digital Marketing campaigns through Google analytics. Sound knowledge of social media and growth through different social platforms and channels.Managing and overseeing the production and creation of advertisements and editorials which adhere to license guidelines, and submitting and overseeing official approval of these materials before public exposure. This includes some major online and in-store retailers, as well as, more recently, large airline and duty free businesses.This involves liaising closely with Licensors. These materials are mainly released in trade magazines such as Jewellery Focus, Gift Focus and Giftware Review as well as official trade show publications and features.Oversee and manage the design of multiple company electronic presentations and printed catalogues for trade shows.Inputting/ managing production of branded product photography shoots.Taking an active role in ensuring the functionality of the company Magento Ecommerce website, such as new product information, releases, updating website info, banners and categories using Magento. This also includes sending out mail-shots using Mailchimp, notifying existing customers of new product releases and general company updates.Competent in the use of Microsoft office applications such as excel and word on iMac. Also take an active role in organising marketing campaigns, advertisements and general admin for trade shows, such as the Autumn and Spring Fair Annual shows in Birmingham NEC.

Included various responsibilities such as, customer service, upselling new products, handling money, closing up the store and counting money

Role included greeting customers, serving customers, making desserts and up selling new menu items to customers.