A senior executive with proven experience across operations, strategy, deal-making, design and production, Greg is Vice President of Live Experiences for Netflix, where he leads the team responsible for bringing Netflix stories to life through innovative out-of-the-home experiences for members around the globe. Under his purview, Greg and his team have launched Netflix live experiences in cities around the world, including the successful Stranger Things: The Drive Into and Nailed It At Home Experience, Army of The Dead: Viva Las Vengeance VR Experience, La Casa De Papel Immersive Experience, Stranger Things Retail Pop Up, The Queen’s Ball: A Bridgerton Experience and Stranger Things: The Experience. Notable recent projects include Squid Game: The Trials live experience and Stranger Things: The First Shadow, a new West End stage play. Greg and his team also lead the development of Netflix House, permanent retail, dining and entertainment destinations that will begin rolling out in 2025 and provide fans everywhere an ongoing way to experience the stories they love. Before Netflix, Greg was CEO of OffShore Surf, an indoor surfing and F&B destination, and held various leadership positions in location-based entertainment, including SVP Location Based Entertainment at 20th Century Fox. While there, his projects included The Simpsons 'Springfield' Land at Universal Studios, Avatar: Discover Pandora global traveling exhibition, Ice Age: Live stage show, and Aliens: Descent VR attraction and the Sky Worlds theme park at Genting Highlands in Malaysia. Greg served as Creative Director at BRC Imagination Arts, developing projects for clients including GM, Bacardi, AmorePacific, Abbey Road Studios, and Guinness. Greg is the writer, producer, and director of independent feature films, Macbeth in Manhattan and Knots, and served as Artistic Director of the National Shakespeare Company.An avid Spartan Racer, Greg never met an obstacle course he didn't love.