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@encierro.co.za
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Greg Mason is listed as Product Manager | Product Marketing Manager | Expert in Agile delivery of Digital Products that make the world more innovative and enhance people's lives based in Leeds, England, United Kingdom. AeroLeads shows a work email signal at encierro.co.za and a matched LinkedIn profile for Greg Mason.
Greg Mason previously worked as Media Innovation Director at Smg and Product and Partner Manager at Vicinity Media. Greg Mason holds Bachelor'S Degree, Human Resources Management/Personnel Administration, General from University Of Cape Town.
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I have over sixteen years of experience working in the digital marketing industry with a particular focus on building and taking to market sophisticated MarTech products for online publishers to monetise their websites through advertising and the collection and efficient use of their vast wealth of audience data. I have successfully run my own online ad sales house for four years and was the General Manager for the official online measurement currency in South Africa for five years. I have developed specific skills in Product Management, Product Marketing Management and Partnerships Management. My strengths are strategy, innovation and building trusted, close relationships with colleagues and clients. I am a very efficient project manager and can manage multiple complex tasks from inception to completion at a fast pace with a high quality of work. I am meticulous, have excellent attention to detail, and am highly self-motivated, driven and have a tremendous work ethic.
Listed skills include Online Advertising, Advertising, Online Marketing, Digital Marketing, and 32 others.
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Leeds, England, United Kingdom
Demonstrated excellent Project Management by overseeing New Media Innovation for the MorrisonsMedia account. I played a pivotal role in project managing the conception and execution of Morrison’s new 1st Party Data proposition.Accomplishments:Project Managed the implementation of a new 1st Party Data strategy and productCreated a New Media Product Roadmap.
Cape Town, Western Cape, South Africa
Vicinity Media is a leading location data and technology company, powering South Africa’s largest mobile ad network.My role was to manage the supply-side products of our ad marketplace, build a multichannel data lake, manage data architecture and processing as well as manage over 50 key publisher partnerships with leading digital news publishers.
Cape Town Area, South Africa
Narratiive was a leading online audience measurement company, headquartered in Australia with a presence in MENA and South Africa.As General Manager for South Africa, my responsibilities encompassed running my own business division end to end with a major focus on rebuilding the business from old infrastructure to a new, modern SaaS-style business.I.
Cape Town Area, South Africa
Delivered strong business growth, grew strategic relationships with key international publishers andeffectively managed our key partnership with Google as one of only 29 Global Google PublishingPartner Programme (GPP) members at the time.Accomplishments:Managed the partnership with Google for the GPP programme growing AddSuite revenues by 30%Managed key.
City Of Cape Town, Western Cape, South Africa
Running my own business was a privilege and extremely enriching experience. Most valuable to me was the strategic and analytic skills that being a business owner left me with. My vision for Mason Media was to partner with local, independently owned niche websites and monetise them through online advertising.Eager to explore programmatic advertising.
During my three years at Habari Media I learnt the international best practises for online display advertising. I gained an expert understanding of the various ad serving technologies as well as the commercial understanding of executing successful profitable and digital advertising campaigns. My responsibilities included managing the key partner website.
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Greg Mason is listed as Product Manager | Product Marketing Manager | Expert in Agile delivery of Digital Products that make the world more innovative and enhance people's lives.
AeroLeads has found 1 work email signal at @encierro.co.za for Greg Mason.
Greg Mason is based in Leeds, England, United Kingdom.
Greg Mason has worked for Smg, Vicinity Media, Narratiive, Ole!Connect, and Mason Media.
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Greg Mason holds Bachelor'S Degree, Human Resources Management/Personnel Administration, General from University Of Cape Town.
Greg Mason is listed with skills including Online Advertising, Advertising, Online Marketing, Digital Marketing, Digital Strategy, Advertising Sales, New Business Development, and Entrepreneurship.
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