Greg Mitchell

Greg Mitchell Email and Phone Number

Font Licensing/Font Governance Consultant. Type Director and Typographer. @ Font Shield Inc.
toronto, ontario, canada
Greg Mitchell's Location
Greater Toronto Area, Canada, Canada
Greg Mitchell's Contact Details

Greg Mitchell personal email

n/a

Greg Mitchell phone numbers

About Greg Mitchell

Type Director with a vast depth of knowledge in- and passion for all aspects of typography. 40 years in the discipline of typefaces, fonts, typography, typesetting, and font licensing/font governance for world renowned advertising agencies and brands.Typeface and font-related Expert Witness.Guest Lecturer. "Take the fear out of font licensing". Minneapolis College of Art & Design (MCAD). June 2018.Guest Lecturer via webinar for RGD Canada members. “Font licensing – a confusing space in our industry”. January 2019. RGD (Association of Registered Graphic Designers) is the governing body for graphic designers in Canada.Guest Lecturer. "Font licensing: a quagmire of confusion". January 2020. Sheridan College/York University. Fourth year, Bachelor of Graphic Design students.

Greg Mitchell's Current Company Details
Font Shield Inc.

Font Shield Inc.

View
Font Licensing/Font Governance Consultant. Type Director and Typographer.
toronto, ontario, canada
Website:
fontshield.com
Employees:
1
Greg Mitchell Work Experience Details
  • Font Shield Inc.
    Founder And Ceo
    Font Shield Inc. May 2017 - Present
    Toronto, Canada Area
    Font Licensing | Font Governance Consultant serving Advertising and Design Agencies and Brands.Visit the Font Shield website: https://fontshield.com/
  • Ibm
    Type Director – Font Licensing Procurement And Management Specialist – Wpp
    Ibm Mar 2015 - Jan 2017
    Global
    Font licensing and governance specialist.Develop systems, policies, and best practices to maintain Regional and Global font licensing compliance.Thorough knowledge of the various models of font licensing (desktop, web, digital banner, mobile app, ebook).Proactively pre-screen all end user license agreements (EULAs) of prospective font license purchases and advise.Liaise with legal counsel as required.Educate and assist relative departments (account group, creative, production, art buying, and clients) regarding all aspects of fonts and their use – particularly licensing models and procurement practices.Responsible for the safe archiving and organization of all font purchasing and licensing documentation.Responsible for the architecture and efficiency of Extensis' Universal Type Server and Ogilvy's regional font inventory.
  • Ogilvy & Mather
    Type Director – Global Creative Technologies
    Ogilvy & Mather Jul 2012 - Feb 2015
    Global
    Font licensing procurement and governance specialist.Develop systems, policies, and best practices to maintain Regional and Global font licensing compliance.Thorough knowledge of the various models of font licensing (desktop, web, digital banner, mobile app, ebook).Proactively pre-screen all end user license agreements (EULAs) of prospective font license purchases and advise.Liaise with legal counsel as required.Educate and assist relative departments (account group, creative, production, art buying, and clients) regarding all aspects of fonts and their use – particularly licensing models and procurement practices.Responsible for the safe archiving and organization of all font purchasing and licensing documentation.Responsible for the architecture and efficiency of Extensis' Universal Type Server and Ogilvy's regional font inventory.
  • Ogilvy & Mather
    Type Director
    Ogilvy & Mather Mar 1990 - Jul 2012
    Toronto
    Responsible for the quality of the typographic product leaving Ogilvy Toronto.Advised Art Directors on all typographic matters – font selection, font identification and optimum legibility across various media.Educated Art Directors and Studio personnel on the production of a quality typographic product.Created, amended, and maintained a typographic “house style” manual with the sole purpose of ensuring typographic quality and consistency.Created style guides for clients, production artists and proofreaders to follow to ensure consistency across a given campaign or brand.Worked alone or alongside studio production artists as required to typographically problem-solve.Created special or difficult typographic settings.Supervised QC department to ensure work was consistent, error-free, and honoring the brand. Apprised proofreading staff and production artists of changes and additions to clients’ style and branding.Typographic Proofreader and copy editor.Font licensing procurement.Interviewed prospective Mac Artists and Proofreaders.Developed, administered, and evaluated both mac production and proofreading test.
  • Ogilvy & Mather
    Studio Project Manager
    Ogilvy & Mather 1990 - Jul 2012
    Toronto
    Take briefs from and advise print production managers and account executives on incoming print work – pointing out ahead of time possible pitfalls to avoid and efficiencies to be gained.Organize elements and brief production artists, proofreaders, prepress, and digital delivery department.Ensure work is done on time and error free.Estimate incoming projects and monitor costs while in progress to ensure work is on budget. Promptly bill when work has reached completion.
  • Ogilvy & Mather
    Studio Workflow / Process Specialist
    Ogilvy & Mather 1990 - Jul 2012
    Toronto
    Adept in the development of processes that maximize efficiency and profit and minimize errors.Strong analytical/troubleshooting skills with the ability to pinpoint repetitive breakdowns in production and change/introduce methods to prevent them from occurring again.Instrumental in the development of a fully-functioning evening Studio shift that replicated the day shift.A key player in the conversion of a paper production management system into a comprehensive, all-encompassing electronic studio production database.Produced and regularly delivered a seminar on process to account and creative groups, educating them on how to properly collect necessary material and brief production and studio on projects to be produced.

Greg Mitchell Skills

Advertising Graphic Design Typography Integrated Marketing Indesign Art Direction Interactive Advertising Creative Strategy Layout Marketing Communications Adobe Creative Suite Mac Direct Mail Email Marketing Pre Press Branding And Identity Corporate Identity Management Typesetting Visual Communication Page Layout Marketing Font Management Font Software Licensing Studio Production Wordpress Studio Management

Frequently Asked Questions about Greg Mitchell

What company does Greg Mitchell work for?

Greg Mitchell works for Font Shield Inc.

What is Greg Mitchell's role at the current company?

Greg Mitchell's current role is Font Licensing/Font Governance Consultant. Type Director and Typographer..

What is Greg Mitchell's email address?

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What skills is Greg Mitchell known for?

Greg Mitchell has skills like Advertising, Graphic Design, Typography, Integrated Marketing, Indesign, Art Direction, Interactive Advertising, Creative Strategy, Layout, Marketing Communications, Adobe Creative Suite, Mac.

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