Greg Nelson Email & Phone Number

Cincinnati, Ohio Area

I help to establish brand positioning via my research into PreK-12 educational trends. I serve as the research lead for projects that include: customer empathy research, competitive analysis, product pilot testing, field observation, and remote testing. I report to the company President and the Director of Product Sourcing to affect product development and branding strategy.

Cincinnati, Ohio Area

I help our company to create better online and offline experiences through user testing and via collaboration with our design and marketing teams. Research techniques include: user testing (remote and in-person), structured interviews, surveys, group facilitation, web analytics, A/B testing, multivariable testing, data mining. I use various parametric and non-parametric statistical techniques for large and small samples. All of this yields insights that I bring to our cross-functional teams,… Show more I help our company to create better online and offline experiences through user testing and via collaboration with our design and marketing teams. Research techniques include: user testing (remote and in-person), structured interviews, surveys, group facilitation, web analytics, A/B testing, multivariable testing, data mining. I use various parametric and non-parametric statistical techniques for large and small samples. All of this yields insights that I bring to our cross-functional teams, so we can better facilitate the activities that our visitors want to do when they interact with us over their preferred channels. Show less

Cincinnati, Ohio Area

I built a Web Analytics Department, where I hired a number of analysts to support the activities of specific product teams. I worked to expand the role of analysts to include both analytics and digital advertising.

Cincinnati, Ohio Area

I was the first web analyst hired by this mid-sized company. I created the web analytics strategy and fleshed-out benchmarking activities for the organization.

Dayton, Ohio Area

I teach psychology courses at the main campus, responsible for lesson planning, presentation, and assessment of undergraduate students.

Cincinnati, Ohio Area

I offer freelance help with Excel data management, statistical analysis, and research consulting. Specific research techniques include: surveys, interviews, expert usability analysis, and predictive modeling.

Cincinnati, Ohio Area

I occasionally accept freelance research work, most recently to create and analyze surveys so a local company could develop benchmark metrics for customer satisfaction. Other freelance work also includes: statistical analysis, predictive modeling, and website design consultation.

West Chester, Oh

This franchise allowed me to manage 14 part-time employees who taught art classes to students in K-8 schools. I was responsible for all tasks that come with business ownership, including: sales, marketing, hiring, payroll, promotional presentations, training, scheduling, payroll, and accounting.

Rochester, New York Area

I worked through tasks with test participants to assess the usability of products in the office line. Testing involved techniques such as: task walkthroughs, structured interviews, surveys, rating scale analysis, and heuristic evaluations. Tests covered all aspects of design including: software interfaces, touch screens, web applications, hardware components, documentation, and word-free graphic labels.

Austin, Texas Area

I was mostly responsible for data collection and statistical analysis. However, I served briefly as an interim usability lead for a voice-activated dialing product.

Cincinnati, Ohio Area

I coordinated the research activities of graduate students and undergraduate assistants for studies spearheaded by my mentor professor. Also responsible for conducting statistical analyses and for troubleshooting problems with laboratory software and hardware.

Cincinnati, Ohio Area

I created lecture material and taught undergraduates in semester-long psychology courses.

Cincinnati, Ohio Area

I oversaw undergraduate experiments for a research methods course that was required for graduation with a psychology major. My job duties included tutoring in statistics and technical report writing.

Master Of Arts, Psychology, Human Factors Emphasis

Activities and Societies: University Research Council Summer Fellowship Academic Highlights: • In the summer of 1999, I obtained.

Bachelor Of Arts, Psychology

Activities and Societies: Phi Beta Kappa, Iota Chapter Golden Key National Honor Society President's List Dean's List