Greg Romer Email & Phone Number

Bahri Line is a multi-purpose (Breakbulk/Ro-Ro/Container) ocean carrier serving the Middle East, Mediterranean, India and China from the US East and Gulf Coast. I am responsible for all sales in the Northern US; Midwest, Ohio Valley, Seattle/Portland and the NE United States. In addition to driving sales, responsibilities include; achieving profitability targets for Liner and Logistics, implementing an annual business plan, managing staff, executing marketing initiatives and leading the team to maximize profitable business growth.

Kansas City, Missouri Area

• Administered sales and facilitated account management throughout 11 states in the Midwest and Southwest; developed and implemented a comprehensive business plan to broaden the customer base, optimized cargo mix, and met revenue and profitability targets; generated millions of dollars in revenue• Hired, trained, and provided guidance to 7 direct reports of sales professionals by capitalizing on people management experience; established and monitored individual performance against sales objectives and key performance indicators; enhanced performance at both individual and team levels• Negotiated transportation contracts with hundreds of retailers, importers, and exporters; defined services to be provided and specified price and payment conditions; collaborated with the legal team to evaluate risks, understand vulnerabilities, and mitigate business issues; achieved 45% increase in profitable business partnerships• Forecasted sales volume and performed KPI reviews on important key metrics in coordination with external customer operations managers; capitalized on strong analytical skills to analyze trends, identify deficiencies, and implement improvement strategies; increased retention rate and sales volume• Served as team lead for 5 staff on a 2014 EmLP project; collaborated with government group to assess how a new service for Guam would perform; worked with global, cross-disciplinary departments for 18 months, traveling overseas; presented findings to the executive board and received board approval to launch the new service into the Trans-Pacific trade

Kansas City, Missouri Area

• Led a territory spanning 5 states; performed a competitive analysis to assess competitors’ strategies, target new customers, and secure new accounts; devised and executed comprehensive marketing plans to launch service offerings for international cargo in multiple trade lanes; yielded multi-million-dollar revenue• Built, nurtured, and sustained solid relationships with both existing and potential customers; utilized business analytics to drive customer engagement, improve credibility, and deliver services that surpassed client expectations; boosted satisfaction, loyalty, and retention• Utilized excellent communication skills in negotiating, closing, and maintaining international/domestic freight business partnerships with Fortune 1000 companies; crafted and communicated compelling value propositions through sales presentations, conference calls, and written communication; ensured consistent revenue streams• Supported the migration project from Siebel to a new CRM product; attended a 3-day CRM workshop in Singapore to learn the new system; communicated product insights and specifications to a team of 30 members in the US; resulted in the successful roll-out of the new CRM system

• Employed strong management experience in heading a diverse set of multi-trade BCO/NVO accounts; tasked to build relationships and sustain mutually beneficial partnerships; uncovered account opportunity through business performance review and competitive analysis; captured significant market share and exceeded 100 active accounts in the year 2000• Developed and implemented effective sales and marketing strategies to launch service offerings; drove compliance with SPIN selling principles; utilized strong problem-solving skills in identifying customer needs and providing tailored solutions; increased revenue by several millions of dollars in 4 years• Spearheaded price and service negotiation with customers; leveraged presentation skills to articulate APL’s unique value propositions, creating a competitive market impact; closed new service contracts and maximized profits

Kansas City, Missouri Area

• Leveraged sales experience to fulfill the staffing needs of nursing homes, hospitals, and home health care cases and drove the profitability of a seasonal project for a 5-state Mid-West flu clinic’s healthcare services; developed and executed strategic business plans to manage and react to day-to-day sales requirements; increased service demands and optimized branch revenue • Demonstrated strong leadership skills in hiring, developing, and supervising 4 internal and hundreds of external staff; established clear goals, monitored progress, administered performance reviews, and provided feedback; resulted in the team achieving the highest sales in 1998 valued at several millions of dollars as well as an impressive net profit• Planned and managed sales budget; forecasted sales volume and expenses in coordination with the departmental heads; managed the appropriate distribution of funds; achieved the desired sales objectives and maximized profits

Bachelor Of Science, Business, Industrial Psychology

Activities and Societies: Phi Delta Theta Fraternity

Education record