Digital Marketing Specialist
CurrentEmail Marketing: Curate articles and ads for daily newsletters based on performance metrics and sales.Analytics/KPIs: Calculate daily performance metrics (CTR/EPS) to show which offers are bringing in the most engagement and revenue.Lead Generation: Organize, set up, and monitor 6-figure lead generation campaigns from lead magnets and partners to ensure a healthy cost-per-lead (CPL), qualified leads, and a positive return on investment (ROI) campaign.Content Writing: Create advertisement copy for affiliate offers within the newsletters. AI tools are utilized to speed up the process to make it as efficient as possible.