Greg Allen Email & Phone Number

Mcdonough, Georgia, Us

MarketEdge Solutions partners with small, mid-size, and corporate level clients to deliver marketing, branding, strategic, and management solutions. Current clients include mid-sized entrepreneurial businesses, major corporations, as well as non-profit. Capabilities include, but are not limited to:• Competitive Analysis• Corporate Identity and Branding - Unique Value Proposition, Target Audience, Key Messaging, Brand Look and Feel, etc.• Product / Service Positioning• Graphics / Design - Logos, Advertising, Collateral, etc.• Advertising / Media Planning, Scheduling, Budgeting• Public Relations - Editorial Calendar, Copy Writing, Submission• Collateral - Concept, Design, Implement• Trade-Shows - Strategy, Design, Procurement, Marketing• Direct Mail / Email • Website Design and Development• Social Media • Marketing Campaigns / Promotions• Sales Management• Forecasting - Corporate / Sales• Strategic Partnerships - Identification, Process, Methodologies, Co-Marketing Ideation, and Implementation

Conway, Sc, Us

B3C is a world leading manufacturer of a complete line of additives and patented fluid-drying desiccants (water absorbers) for gasoline, diesel, and oils, as well as unique, environmentally-friendly lubricants, spill remediation, and other valuable consumer solutions.Since 2009, B3C’S worldwide brands like Mechanic In A Bottle Fuel System Cleaner, Ethanol Shield Fuel Stabilizer, Fuel Life, Diesel Mechanic In A Bottle, Mechanic In A Bottle Hydraulic Oil Fix, and Mulch Stay are leading the industry to keep equipment and machinery running and lasting longer by identifying, fixing and preventing issues caused by modern fuels, water and contamination. B3C is committed to helping you meet your consumer and sustainability goals through product innovation and continuous improvement. B3C offers the HIGHEST PERFORMING, GREENEST, LOWER CARBON FOOTPRINT, BIODEGRADABLE, PLANT-BASED, SUSTAINABLE lubricants in the world that are an improvement over petroleum-base lubricants.B3C products help industrial, professional, and do-it-yourself (DIY) users improve productivity and save time and money by avoiding repairs; downtime; and unnecessary costs.Visit www.B3CFuel.com for more information.

Atlanta, Ga, Us

Managed all aspects of Marketing for LEVEL5, including but not limited to branding, graphics, advertising, public relations, collateral, direct mail, surveys, website and budgeting. * Managed corporate Sales and Marketing budget* Corporate identity, collateral, trade-show booth, presentations* Advertising media planning / budgets, graphics, placement* Direct mail* Public relations * Trade-show process, pre / post-show marketing, booth design * Managed corporate website and internet-related efforts* Corporate survey process* Client proposals / presentations

Atlanta, Ga, Us

Instrumental in developing corporate marketing strategy. Managed company-wide marketing programs and market segment initiatives for real estate and investment/insurance divisions.

Atlanta, Georgia, Us

Develop, implement, and manage new strategic marketing alliances with major brand-leading companies. Identify strategic alliance synergies, sell-in opportunity to Delta and partner senior executives, cultivate alliance development via negotiation process, and lead implementation via marketing plan development with cross-functional business units.* Developed Strategic Alliance methodology and process* Derived prospect list for relevant partners using new methodology* Drove alignment with corporate-wide Product and Market strategy* Formed major co-marketing alliance with Delta/SkyTeam/Coca-Cola (over 200 co-marketing initiatives implemented)

Atlanta, Georgia, Us

Responsible for developing strategic recommendations for and leading implementation of consumer products and services on-the-ground and in-the-air for domestic and international service. * Develop corporate Product and Service Strategy* Co-brand partnerships (e.g. Caribou Coffee, Omaha Steaks)* Develop corporate strategy for international economy* Developed and managed departmental budget* Responsible for departmental interviewing and hiring

Atlanta, Georgia, Us

Responsible for developing innovative onboard and ground products and services, from concept to implementation, for Delta customers.* Chosen by Senior Management to participate in Delta Familiarization Program, a corporate sponsored program for selected high performers* Implemented new jet-way meal program* Re-engineered meal scheduling from time to mileage system* Developed new multi-criteria rating methodology to determine value of Delta market segments for strategic product allocation

Atlanta, Georgia, Us

Responsible for competitive review, customer usage forecasting, and cost and benefit analysis for new and existing service to derive strategic service recommendations for senior management. * Exhibits for Dept of Transportation for new service opportunities* Managed team to develop system-wide customer forecasts* Implemenetd Project Mexico improving cost, revenue / traffic* Determined alliance / code-share partners based strategic fit

Mba, Masters Business Administration, Marketing, Management

Abj, Advertising / Marketing