Greg Chi Email & Phone Number

Dallas-Fort Worth Metroplex

Airline SME leading the analytics relationship between American Airlines and Mastercard.

Dallas-Fort Worth Metroplex

• Commercial aviation consultant responsible for day-to-day analytical project management of a strategic US airline relationship.
• Optimization of Mastercard cobrand portfolio and designing/executing campaigns to boost portfolio performance
• Executes A/B test designs and subsequent incrementality evaluations across key airline functions, including Loyalty and Revenue Management
• Mentors and manages junior teammates across multiple analytical workstreams, triaging based on client priorities

San Francisco, California, United States

• Supported multiple clients across airlines, financial institutions, and retail through Mastercard’s Test & Learn capabilities, devising & executing analytically-rigorous A/B tests, involving synthetic control creation.
• Collaborated with a major US airline in analyzing incremental impact of key revenue management strategies and loyalty promotions on spend and booking behavior, employing synthetic control groups in no-holdout.
• Leveraged Mastercard data to aid a major US airline in defending market share from entering competitors in its primary hub, and identified target customer segments for reactivation in a post-COVID environment
• Partnered with regional bank to enhance response on its direct mail credit card acquisition program, including formulating logistics regression propensity models to predict prospect engagement, increasing DM response.
• Spearheaded explorations of advanced decision tree techniques such as gradient-boosted trees in client propensity modeling
• Conducted competitive landscape assessment and developed cobrand card constructs for a major consumer-facing technology company (launching in 2022)

San Francisco, California, United States

• Leads training of student officer team, manages and mediates intra-team conflicts.
• Devised first team bonding trip to streamline team cooperation and productivity, and successfully planned second bonding trip in 2016.
• Organized logistics to improve experience of more than 200 students in chapter, including flight and event management to venues in San Diego and Nashville.
• Recruited and directed parent volunteers in oversight of students at state-level conferences.
• Oversaw most successful year in becoming the most successful team in California.
• Organized budget allotments to the needs of students based on evaluations.

Dallas/Fort Worth Area

• Independently formulated logistics regression model to identify influence of upline factors (e.g. LF, AC capacity, weather) on aircraft quickturn performance in international outstations
• Benchmarked international passenger touchpoints with competitors and AA domestic experience, identifying and effectuating actionable recommendations to address gaps

San Francisco, CA

Palo Alto, CA

Denver, CO

• Improved and refined dynamic financial models in Excel to analyze long-term cost impacts of scenarios in labor contract negotiations of two major work groups.
• Created financial model for company-wide total salaries, wages & benefits for budget forecasts and variance analysis, including algorithm to calculate capped payroll-related expenses.
• Constructed flight simulator demand model for recurrent, upgrade, and new hire training to aid in decision making during route network and fleet expansion.

• Led the company in the generation of continually-growing revenue and profits and experienced a net growth of more than 100% in 2015 profit from 2014.
• Successfully negotiated and maintains a worldwide discounted shipping agreement with major express couriers for international shipments
• Contacted by multiple major French e-commerce companies for partnership and company expansion

San Francisco, CA

• Responsible for developing and executing a successful proof of concept on the usage of social media in a localized level in the three SFO United Clubs to increase customer interaction and loyalty. Concept currently.
• Analyzed interactions with various markets on flight routes out of SFO, United's gateway to Asia, and proposing plans to increase customer touchpoints with the most lucrative markets, including Mainland China.
• Analyzed Star Alliance carrier presence at SFO and developed potential plans to partner and contract the existing United Arrivals Lounge.
• Created automated employee shift allocation to mitigate conflicts and increase overall efficiency of operations on site at the three United Club locations.

Bachelor Of Arts (B.A.), Economics (Honors), Bachelor Of Science (B.S.), Mathematical & Computational Science

Stanford Overseas Program, Berlin, Germany: March - June 2017 Minor: German Studies Honors Thesis The Frontier and Spirit Effect.

Master Of Science - Ms, Information And Data Science

Education record