Consult and provide performance improvement for Mazda Retailers in the Northeast Region and Performance Coaches throughout the country. Scope includes action plan development, in dealership coaching and process improvement for sales and service operations to elevate the brand, product and customer experience.Consultative sales for DealerX a SAAS company providing content, marketing and advertising for automotive dealers in the social media category. Developed marketing and advertising content to increase market share and consideration for LeasePlan USA a fleet management company providing product and services to major fleet customers in the USA and globally.

Improve revenue growth strategies for the territory and developed strategic relationships with Drive Auto prospects. Acted as a player/coach during in market visits and provided white glove service to key account partners. Formed a collaborative relationship with other Regional Managers to establish consistency across the network.

Communicated and heighten awareness of our value-proposition for the SaaS platform for prospects and existing customers. Developed and enhanced relationships that generated a return on investment pre and post discovery phase of the sales process.

Developed value-added model and strategy for product adoption and market activation including coaching clinics and client testimonials.Communicated the value proposition and shepherd activations from 171 to over 800 client activations.

Launched, developed and implemented the strategy and tactics for the exclusive automotive team in the Washington D.C. and Atlanta metro markets.Implemented a new culture for the category and selected team members to help execute the strategy.Developed and implemented the Go-to-Market strategy for the automotive category, achieving incremental revenue by penetrating new profit centers in the Tier II and III environment.Collaborated with Research, Marketing, Digital, and Client Solutions teams to generate value-added revenue opportunities.Established key relationships with top influential advertisers in the markets and business partners to improve the perception of the brand.Implemented “Solution Based” and “Challenger” sales model to improve business relationships for the Region.Developed and implemented metrics for the category to exceed $70 million revenue target.

Developed and implemented a territory plan for fourteen Facilitators in the assigned remote markets by improving client relationships and implementing action plans.Improved First Service Visit Retention from 36% to 52.5%.Improved Customer Satisfaction Index from 168.2 to 180.0.Increased Digital Leads Closing Ratio from 4.88% to 5.4%.Developed collaborative relationship with the Facilitators and the GM Zone Teams.Established value-added relationship with Chevrolet Corporate Divisional Director to communicate the progress and challenges existing in the field environment.

Developed and maintained harmonious client relationships which focused on value-added growth and profitability for the enterprise. Provided strategic and tactical direction for maintaining budget and supervision of all account service teams.

Developed the Southeast and Northeast Regional Client base. Drove the timely development and execution of plans, campaigns, and projects to ensure earnings, growth, and profit goals are achieved. Planned, developed and defended budget recommendations, work goals, measurements, and training requirements to provide both quality and profitable services to the clients.Improved media exposure as much as 130%, resulting in increased market share within the targeted segment.Served as the lead point person for the National Cadillac Division African American Jazz Marketing Initiative, increasing consumer consideration for the brand.Developed and implemented $5 million media and marketing plan for select Chevrolet markets in the Northeast Region.