Greg Embry Email & Phone Number

Bellevue, Wa, Us

Hauppauge, New York, Us

Drive new business opportunities for phones, hotspots, tablets, wearables and laptops within new Wireless Carrier accounts.

Bellevue, Wa, Us

Guide development of direct marketing strategies across multiple consumer segments. Matrix-manage project workload for quality campaign execution. Ensure meaningful testing and results are attributed to appropriate tactics. Develop audience extension by improving targeting strategies and influencing related messaging and creatives.

Bellevue, Wa, Us

Leadership role in creating a new business development & strategic partnerships team to drive growth via existing and new partners. Key partners include AAA, American Airlines, Walgreens and Credit Union Solutions Group. Manage a highly effective team of Business Development Managers that ensure program excellence. Lead work flows with internal departments on contracts; customer experience, renew and upgrade existing agreements; conduct strategic analysis of market trends, competition and new opportunities. Financial responsibility of $2.5B in annual revenue, $100M annual expenses, and $12M+ marketing spend.

Overland Park, Kansas, Us

Manage overall relationship and strategy with two key Strategic Partners (American Airlines and Uber) that together deliver $120M annualized revenue. Lead cross functional team on contract negotiation, strategic analysis of market trends, evaluation of marketing tactics and identification of new marketing opportunities. Evaluated and realigned American Airlines marketing assets which led to a 300% increase in sales for 2017. Launched new business initiatives with Uber that led to a 100% increase in sales for 2017. Provide counsel in the development of additional strategic partnerships through business analysis, company due diligence and business case analysis. Develop high profile briefings and presentations for executive management.

Develop customizable solutions to enhance the power and impact of multi-channel marketing and merchandising programs for leading theater chains throughout the United States. Provide customized digital signage and branded/real-time messaging designed to enhance the movie theater experience, transform interactions with guests and generate profit centers for theater operators.

Las Vegas, Nevada, Us

Lead Product, Marketing, Partnership and Sales channel development for go to market strategies. Research and target appropriate VCs and Angel Funds for equity raise. Identify and develop prospective sales channel partnerships. Pinpoint new market opportunities for product sales. Guide development of premium content including, pitch deck, engaging presentations, new web content and blog posts to highlight brand’s innovative value proposition and industry insightsWISE is a start up that has developed intelligent energy storage technology that empowers users to gain greater control of electric power through efficient energy management. This patented technology represents a break-through for consumers to save money on electric bills by going off-grid each day.

Monroe, La, Us

Successfully launched Business VoIP product for Embarq and Centurylink (Qwest). Led 75+ member core team in the ideation, business case development, requirement gathering, development and execution of product launch. Projects totaled over $30M in expenses. Utilized agile and waterfall methodology.Led and managed Business VoIP product roadmap. Delivered incremental feature functionality in support of $600M revenue line.Delivered first of its kind CDMA/Wi-Fi call handoff to support Embarq brand launch.Manage Product Development managers charged with idea evaluation, business case development, service creation and execution of the product launch. This includes coordinating internal resources, engineering groups, IT, external partners and vendors to ensure on time delivery of the new product, capability, or service. Responsible for ideation and pre-concept development (research, prototypes, technical trials, etc.) which results in bringing well thought-out ideas for new products to the business for addition to the product development roadmap.

Overland Park, Kansas, Us

Responsible for delivering all Bundled (wireless and LD) sales, wireline (LD and CLEC) sales, revenue and margin for Sprint Consumer Services. Established new channels/partners for delivery of wireline and wireless sales. Managed new partner programs that drove significant opportunities for incremental wireless sales. Partners included USAA, AOL, United Airlines, US Air, Northwest Airlines, & EarthLink.Delivered financial profiles of new customers at 112% of goal. Ensured channel readiness to support new acquisition campaigns. Delivered channel sales at 104% of budget and revenue at 106% of budget.

Overland Park, Kansas, Us

Led consumer marketing efforts to assess CLEC opportunities. Worked across business units to design new bundled offers, develop sales forecasts, develop product requirements, develop pricing and recommend channel specific marketing tactics. Managed day to day AOL relationship that delivered 25k monthly sales and annual revenue of $32M.Developed standalone and bundled offers for all channels (PCS, EarthLink, AOL, etc) within the MMO Consumer franchise. Led team of Market Managers to develop an understanding of the financial, operational and external influences for each channel. Worked closely with Product Management to assess the financial and marketability of new products.Conceptualized and implemented a new International long distance product that increased the international attachment rate from 3% to 4.5% in the online channel Implemented new international product that increased sales and increased overall revenue yield by 19%, minutes per unit by 17% and revenue per unit by 16%.

Overland Park, Kansas, Us

Responsible for the launch of Sprint's new local services product in targeted markets across the country. Led the efforts of both the acquisition and franchise development marketing teams in the development of marketing plans and ensuring cooperation of all support organizations. Managed staff of Assistant Market Managers and provided direction on product development/management, pricing, business case development, advertising and development of new marketing channels.Delivered 134% of expected sales volume and $18M in revenue while managing a $9M expense budget. Maximized value of the voice portfolio through revenue enhancements while mitigating undue risk to the franchise.

Mba, Managment & Marketing

Bs, Business Administration