Greg Everitt Email & Phone Number

London, England, Gb

Develop content strategy for engineering teams training large language models.Write prompts to generate high-quality content for search ads related to user intent.

Work with authors, publishers, webmasters, and others to craft five-star content in any platform, from pages to pixels. Adept at wrangling diamonds in the rough and polishing them until all facets shine; can master and streamline any workflow. Able to tackle any subject matter at any level of complexity; revels in managing writers and editors for maximum quality and productivity; absorbs and masters new platforms and tools with a smile. Immersed in digital content's continuing evolution, with a firm grounding in old-school print standards. Para español oprima el 2.

Cupertino, California, Us

Planned and composed content for apps and websites, both desktop and mobile (interaction flows, emails, product messaging, case studies). Turned product requirements into a clear and engaging story for Apple users across all touchpoints, including microcontent, UI labels, emails, and long-form copy.Presented work and articulated design thinking to teammates, product owners, and other stakeholders.Created product content style guides and standards, including voice and tone.Collaborated with design partners to influence page layout, interactions, and visual design.Held biweekly working sessions for people challenged by their project’s UI writing needs as well as seminars on topics such as the Apple voice, comma usage, and so on.Ensured product content aligned with the Apple brand, as articulated by Apple Marcom’s brand standards.Used data and research to evaluate the content’s impact, and pushed for continuous improvement that showed real business results.Met user needs with clear, consistent, and compelling content.Highlighted and demonstrated the importance of UI writing to developers, researchers, producers, architects, and managers.

Los Gatos, California, Us

Edited interactive computer science courseware and internal documents for grammar, spelling, punctuation, and house style.Devised a style guide for content in computer science and related disciplines.

Chandler, Az, Us

Managed editorial and production processes. Performed copy editing and document production on instructional materials for partners such as Cisco, Citrix, VMware, and Red Hat. Collaborated with the development team to set high-quality instructional design standards and ensure those standards were maintained. Performed instructional design quality assurance for student and client material. Responsible for overall quality of all student material. Developed standard processes and identified tools for document production, including print and digital content. Innovated and improved all documentation, development and learning collateral, processes, and procedures.

Phoenix, Arizona, Us

Edited materials for online MA/PhD-level courses in education, psychology, and business for grammar, spelling, punctuation, and APA style; some materials were downloadable Word, PowerPoint, or PDF files, and others were edited in a learning management system or via ScreenSteps; also checked for proper scoring, rubrics, organization, and adherence to learning objective by module. Liaised with other members of the Online Learning team and university partners to establish best practices and hone workflows; proposed projects for data analysis to determine areas of strength and weakness so as to pivot as needed for optimal user satisfaction.

Oversaw all aspects of content quality for the Aplia program, a series of interactive, digital homework assignments with multimedia features; content covered two dozen disciplines, in a variety of academic styles (CMS, MLA, APA, ASA, etc.), and could be customized for use with a variety of Cengage Learning textbooks for adherence to scope and terminology. Reviewed randomized Aplia content using Arbortext; reviewed corporate/marketing materials, including customer-facing Web content, in English and Spanish using Word. Located, tested, trained, and provided continuing support and feedback to freelance copyeditors, proofreaders, international English reviewers, and translators. Worked with in-house content developers to hone writing for style, clarity, and adherence to textbook terminology; liaised with project editors, managing editors, and content engineers on optimal freelancer interaction, XML tag/attribute enhancement, and visual style. Assisted in development of XML innovations allowing complicated content to render appropriately on both desktop and mobile devices with full interactivity. Researched, developed, and maintained detailed style guides and word lists for all disciplines; worked with international English reviewers to maintain list of non-U.S.-English spelling and usage equivalents to assist automated conversion of content for readership abroad. Maintained database of copyeditors and copyediting projects, using data captured from invoices, to calculate average words/hour rates by freelancer and discipline for strategic use. Worked closely in tandem with the associate copyeditor, assigning projects, establishing workflows, and charting goals; provided training and support. Developed content as needed for high-priority projects.

Miami Beach, Florida, Us

Received manuscripts from clients (Berg, Springer, Greenwood, Oxford University Press), reviewed style/XML markup, and prepared for file prep; analyzed projects’ editorial needs, challenges, schedule, and budget. Prepared editable manuscript files, style sheet, and editorial instructions; assigned projects. Checked sample edits and provided feedback to editors; conducted final review of manuscripts upon return from author or volume editor; prepared files for page layout. Coordinated proofreading and indexing; edited indexes. Edited text requiring developmental-level intervention as well as abstracts and short articles in Spanish. Created style- or customer-specific style sheets; created and graded editing/proofreading tests; provided feedback to candidates.

Madison, Wi, Us

Assigned projects to freelance translators, taking into consideration familiarity with clients' products or subject matter and degree of linguistic expertise; sent, received, and organized files via email and FTP; routed questions and concerns to and from translators and editors to clients and in-house staff; determined schedules and invoice amounts to fit within clients' timeframe and budget; analyzed and cleaned files using Trados and Tag Editor to formulate invoices, check for proper XML tagging, and update software translation memories.

Worked with department manager to determine, prioritize, and accomplish short- and long-term departmental goals. Supervised in-house editorial staff and allocated or distributed workload as needed. Maintained FileMaker databases for editorial freelancers (copyeditors, proofreaders, and indexers, both prospective and active) to keep current on projects, performance, and rates; aided in-house editorial staff in assigning work and gauging performance. Responded to inquiries from prospective freelancers regarding work; devised and sent tests, evaluated performance, negotiated rates and terms, hired and terminated. Copyedited or proofread rush projects.

Worked with project coordinators, authors, and publishers’ project managers to produce edited manuscripts in English and Spanish that met technical requirements while retaining original voice; used and customized Microsoft Word’s revision and style functions to streamline production process for electronically edited manuscripts. Complexity and subject matter of projects varied widely. Also assigned projects to copyeditors, proofreaders, and indexers based on subject matter and complexity; reviewed sample edits; negotiated rates; conveyed questions and feedback among freelancers, in-house project coordinators, and publishers; composed and updated style sheets to document customer preferences; ensured adherence to schedule and budget; maintained databases of freelancer contact information, customer project information, and design styles.

Managed production of academic, trade, and professional titles. Contracted with designers, copyeditors, proofreaders, and indexers for required freelance services. Devised and updated production schedules as needed. Communicated closely with publishers’ project managers, authors, and in-house production personnel. Worked with printers’ representatives to determine appropriate deliverables. Oversaw shipment of final product and foul materials to customers; finalized invoices and prepared production materials for digital archiving.

Bachelor Of Arts, Summa Cum Laude, English Literature

English Literature/Comparative Literature