Greg Fassett Email & Phone Number

Orange County, California Area

Effectively support sales through robust marketing strategies, driving the acquisition of thousands of new merchant accounts for small and medium-sized businesses. Identified key lead sources, created comprehensive marketing programs, and developed engaging content to attract new merchants. Establish successful partner programs and lead nurturing initiatives that bolstered conversion rates. Leveraging over 20 years of sales and marketing expertise. Consistently closed large and technically complex accounts via phone, face to face, and zoom. My proactive approach and strategic marketing efforts contributed to significant growth in new merchant accounts and ensured a smooth and functional sales office environment.

San Clemente, California, United States

Collaborate with teams to develop, design, and publish digital content for several outdoor enthusiast magazines. Built and maintained content on CMS Wordpress sites. Repurpose magazine articles into SEO-optimized online content, resulting in dramatic increase in site visibility and unique views per month. This success not only drove significant organic traffic but also provided a rich source of engaging content for social media posts. Extensive use of InDesign, and Adobe Suite to prepare and organize collateral. Build landing pages, forms, and emails for Inbound marketing. Organize & manage collateral assets using best practices and database management tools.

Laguna Beach, California, United States

Established an ISO office that boarded over 20,000 e-commerce and point of sale solutions for small to medium businesses. Successfully developed channel partnership programs that resulted in 60% of all new accounts. Recognized for numerous accolades including; Rookie of the year, top e-commerce sales, equipment leasing awards, and president club member. Responsible for identifying and targeting lead sources and developing strategies to reach key decision makers. Created and implemented marketing programs that included; email marketing, referral programs, partnerships, paid search, and inbound marketing. Implemented lead nurturing programs to guide prospects through the buyer’s journey. 20+ years of experience closing large and/or technically difficult accounts via phone, in person, or via webinar.